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    <title>Michael Bruck - South China Morning Post</title>
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    <description>Michael Bruck began his career at Intel in chip design, helping to establish the enduring cooperation between Windows PCs and Intel chips, and also served as chief of staff to Andrew S. Grove, former CEO of Intel. He is currently Managing Director of Vacuumlabs Asia in Hong Kong, where he supports the next generation of innovators and entrepreneurs.</description>
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      <description>The term “digital transformation” has become so overused that it is descending into cliché territory. First coined to highlight the need for companies and organisations to fully embrace technology, it has since become an umbrella term so broad it could mean almost anything. 
Faced with increasing challenges from digital-first start-ups, traditional companies are finally realising that they can no longer rely on fax machines. Many firms seem to think that digital transformation is a type of fairy...</description>
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      <pubDate>Sat, 03 Apr 2021 01:00:14 +0000</pubDate>
      <title>Digital transformation: you’re doing it all wrong</title>
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      <description>Last month, Intel announced its second-quarter financial results, handily beating analysts’ consensus expectations by a handsome margin. Still, investors sold the stock and the company lost around US$50 billion in valuation. Meanwhile, its rival in advanced process technology, TSMC, saw its market valuation increase by over 50 per cent over the same period.
Most investment bank analysts covering this sector downgraded Intel to a “sell” and upgraded TSMC and Intel’s US-based rival AMD to a “buy”....</description>
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      <pubDate>Fri, 21 Aug 2020 22:00:19 +0000</pubDate>
      <title>How a decision 15 years ago contributed to Intel’s fall from grace today</title>
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