https://www.scmp.com/rss/510322/feed Sarah Duffy is a Senior Lecturer at the School of Business, Western Sydney University. Her research explores the consequences of marketing in terms of fairness, quality of life and environmental sustainability, with a focus on issues relating to gender and power in the workplace. en https://assets.i-scmp.com/static/img/icons/scmp-meta-1200x630.png https://www.scmp.com If you believe the hype from the International Olympic Committee, the Tokyo 2020 Olympics will be a “landmark in gender equality” and the “first gender-balanced Games in history”. The Olympics do not have a good track record when it comes to gender equality. At the end of the 19th century, when it was founded, the modern Olympic movement deliberately excluded women. Games patriarch Baron Pierre de Coubertin argued an Olympiad with women would be “impractical, uninteresting, unaesthetic and... https://www.scmp.com/week-asia/opinion/article/3141345/tokyo-olympics-are-first-gender-balanced-games-really-win-women?utm_source=rss_feed https://www.scmp.com/week-asia/opinion/article/3141345/tokyo-olympics-are-first-gender-balanced-games-really-win-women?utm_source=rss_feed Fri, 16 Jul 2021 04:59:45 +0000