<?xml version="1.0"?>
<rss version="2.0" xml:base="link" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:fb="http://www.facebook.com/2008/fbml" xmlns:foaf="http://xmlns.com/foaf/0.1/" xmlns:media="http://www.rssboard.org/media-rss" xmlns:og="http://ogp.me/ns#" xmlns:rdfs="http://www.w3.org/2000/01/rdf-schema#" xmlns:schema="http://schema.org/" xmlns:sioc="http://rdfs.org/sioc/ns#" xmlns:sioct="http://rdfs.org/sioc/types#" xmlns:skos="http://www.w3.org/2004/02/skos/core#" xmlns:xsd="http://www.w3.org/2001/XMLSchema">
  <channel>
    <title>SCMP PR Blog - South China Morning Post</title>
    <link>https://www.scmp.com/rss/512674/feed</link>
    <description>Follow SCMP’s digital transformation journey and learn how a leading international news organisation in Asia navigates a fast-paced, fast-changing media landscape.
 
Understand how the news comes together at SCMP - get to know the journalists from the Post, and hear firsthand insights from the people who produce its award-winning journalism.
 
Gain perspectives on the business of news - serving audiences, creating value and driving growth through world-class content and storytelling.</description>
    <language>en</language>
    <image>
      <url>https://assets.i-scmp.com/static/img/icons/scmp-meta-1200x630.png</url>
      <title>SCMP PR Blog - South China Morning Post</title>
      <link>https://www.scmp.com</link>
    </image>
    <atom:link href="https://www.scmp.com/rss/512674/feed" rel="self" type="application/rss+xml"/>
    <item>
      <description>September 2024 sees a new look for article pages on SCMP.com, offering readers an optimised and streamlined reading experience. Following the homepage refresh at the end of 2023, the article page redesign aims to improve readability, allowing our millions of readers globally to consume award-winning journalism with greater ease.
In the increasingly fast-paced world of news, distilling vital information and presenting key points in an accessible way is crucial. We saw an opportunity to address...</description>
      <guid isPermaLink="true">https://www.scmp.com/announcements/article/3276487/reimagined-south-china-morning-post-article-page-enhances-readability-and-accessibility?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/announcements/article/3276487/reimagined-south-china-morning-post-article-page-enhances-readability-and-accessibility?utm_source=rss_feed</link>
      <pubDate>Mon, 02 Sep 2024 08:30:09 +0000</pubDate>
      <title>Reimagined South China Morning Post article page enhances readability and accessibility</title>
      <enclosure length="2328" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2024/08/30/c94513b0-f9b5-4842-97d7-8d8da6be78be_9edc445e.jpg?itok=3f1wKV4J&amp;v=1724979308"/>
      <media:content height="1553" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2024/08/30/c94513b0-f9b5-4842-97d7-8d8da6be78be_9edc445e.jpg?itok=3f1wKV4J&amp;v=1724979308" width="2328"/>
    </item>
    <item>
      <description>Medal-winning mainland Chinese athletes are visiting Hong Kong from August 29 till 31 to demonstrate their incredible skills to local audiences after basking in glory at the Summer Games in Paris. The Chinese teams will look to repeat their success at the Para-athletics Summer Games which are now in full swing.
To celebrate the incredible achievements of our athletes at the Games, the SCMP is hosting an exciting bonus quiz. This is your last chance to participate; the focus will be on the...</description>
      <guid isPermaLink="true">https://www.scmp.com/announcements/article/3275407/subscribe-and-join-post-games-quiz-last-chance-win-staycation-august-30-2024?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/announcements/article/3275407/subscribe-and-join-post-games-quiz-last-chance-win-staycation-august-30-2024?utm_source=rss_feed</link>
      <pubDate>Thu, 22 Aug 2024 02:45:20 +0000</pubDate>
      <title>Subscribe and join post-Games quiz for last chance to win staycation: August 30, 2024</title>
      <enclosure length="4096" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2024/08/22/d885ef8d-dabe-43e5-8393-dd77c28cd4e2_8fd33574.jpg?itok=yTHKlJRx&amp;v=1724294551"/>
      <media:content height="2304" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2024/08/22/d885ef8d-dabe-43e5-8393-dd77c28cd4e2_8fd33574.jpg?itok=yTHKlJRx&amp;v=1724294551" width="4096"/>
    </item>
    <item>
      <description>Attention sports enthusiasts! As the biggest sporting event of the year unfolds in Paris, get ready to showcase your knowledge on the history, athletes, records and moments of sporting glory in our weekly quiz.
Until August 9, all Hong Kong subscribers* to the SCMP are getting a golden opportunity to win a range of premium prizes. Simply take part in our weekly quizzes to enter the competition. This week, the grand prize will be two return tickets to Seoul courtesy of Greater Bay Airlines.
The...</description>
      <guid isPermaLink="true">https://www.scmp.com/announcements/article/3272421/join-scmps-sports-quiz-win-flights-seoul-august-9-2024?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/announcements/article/3272421/join-scmps-sports-quiz-win-flights-seoul-august-9-2024?utm_source=rss_feed</link>
      <pubDate>Mon, 05 Aug 2024 01:00:15 +0000</pubDate>
      <title>Join SCMP’s sports quiz to win flights to Seoul: August 9, 2024</title>
      <enclosure length="4096" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2024/07/30/eaf4cb13-56fb-4f56-9d57-3e4ebbe07c83_98d891d6.jpg?itok=iQgwadYU&amp;v=1722312844"/>
      <media:content height="2304" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2024/07/30/eaf4cb13-56fb-4f56-9d57-3e4ebbe07c83_98d891d6.jpg?itok=iQgwadYU&amp;v=1722312844" width="4096"/>
    </item>
    <item>
      <description>Attention sports enthusiasts! As the biggest sporting event of the year unfolds in Paris, get ready to showcase your knowledge on the history, athletes, records and moments of sporting glory in our weekly quiz.
Until August 9, all Hong Kong subscribers* to the SCMP are getting a golden opportunity to win a range of premium prizes. Simply take part in our weekly quizzes to enter the competition. This week, the grand prize will be two return tickets to Bangkok courtesy of Greater Bay Airlines.
The...</description>
      <guid isPermaLink="true">https://www.scmp.com/announcements/article/3271802/join-scmps-sports-quiz-win-flights-bangkok-august-2-2024?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/announcements/article/3271802/join-scmps-sports-quiz-win-flights-bangkok-august-2-2024?utm_source=rss_feed</link>
      <pubDate>Mon, 29 Jul 2024 01:00:14 +0000</pubDate>
      <title>Join SCMP’s sports quiz to win flights to Bangkok: August 2, 2024</title>
      <enclosure length="4096" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2024/07/25/dc642cbf-e594-434d-a52e-716f8047250f_03ab5f88.jpg?itok=-WfXsqhR&amp;v=1721879854"/>
      <media:content height="2304" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2024/07/25/dc642cbf-e594-434d-a52e-716f8047250f_03ab5f88.jpg?itok=-WfXsqhR&amp;v=1721879854" width="4096"/>
    </item>
    <item>
      <description>Attention sports enthusiasts! As the biggest sporting event of the year unfolds in Paris, get ready to showcase your knowledge on the history, athletes, records and moments of sporting glory in our weekly quiz.
Starting from today, until August 9, new subscribers* to the SCMP will be given a golden opportunity to win a range of premium prizes. Simply take part in any of our weekly quizzes to enter the competition. To kick off, this week the grand prize will be two return tickets to Tokyo...</description>
      <guid isPermaLink="true">https://www.scmp.com/announcements/article/3271650/join-our-sports-quiz-win-flights-staycation-packages-dining-vouchers-and-much-more?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/announcements/article/3271650/join-our-sports-quiz-win-flights-staycation-packages-dining-vouchers-and-much-more?utm_source=rss_feed</link>
      <pubDate>Wed, 24 Jul 2024 04:40:49 +0000</pubDate>
      <title>Join SCMP’s sports quiz to win flights to Tokyo: July 26, 2024</title>
      <enclosure length="4096" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2024/07/24/188bc409-f803-45dc-82b7-2be6e13bbaac_55288267.jpg?itok=FniVLICP&amp;v=1721795901"/>
      <media:content height="2304" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2024/07/24/188bc409-f803-45dc-82b7-2be6e13bbaac_55288267.jpg?itok=FniVLICP&amp;v=1721795901" width="4096"/>
    </item>
    <item>
      <description>This article was originally published on INMA’s ‘Big Data for News Pulishers Blog’ on 13 June, 2022.
Written by: Romain Rouquier, Vice President of Data, SCMP
In 2016, we pivoted to serving a worldwide audience with comprehensive and insightful China coverage — and the majority of our readership is now based overseas. Today, SCMP is the platform of choice for informed discourse on China and its impact on the world.
To meet the needs of our diverse global readership, we’ve taken a data-first...</description>
      <guid isPermaLink="true">https://www.scmp.com/scmp-pr-blog/article/3186505/data-prediction-models-and-enhanced-personalisation-coverts-readership?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/scmp-pr-blog/article/3186505/data-prediction-models-and-enhanced-personalisation-coverts-readership?utm_source=rss_feed</link>
      <pubDate>Mon, 25 Jul 2022 09:26:10 +0000</pubDate>
      <title>Data prediction models and enhanced personalisation converts readership</title>
      <enclosure length="2560" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2022/07/25/81021e93-610f-4bf7-befa-8cb2ea34441a_3b0e4293.jpg?itok=9nDUndky&amp;v=1658741109"/>
      <media:content height="1440" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2022/07/25/81021e93-610f-4bf7-befa-8cb2ea34441a_3b0e4293.jpg?itok=9nDUndky&amp;v=1658741109" width="2560"/>
    </item>
    <item>
      <description>Today, I officially begin my journey at the South China Morning Post as CEO. While this signifies new beginnings and exciting prospects beyond my imagination, in many ways, it also feels like coming home.
My journey which has brought me to this moment at SCMP comes full circle, harkening my time with media institutions in the first decade of my career and my subsequent transition to highly digital and tech focused growth companies.
In many ways, SCMP is the perfect destination for me as a...</description>
      <guid isPermaLink="true">https://www.scmp.com/scmp-pr-blog/article/3185494/new-beginnings-and-homecoming?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/scmp-pr-blog/article/3185494/new-beginnings-and-homecoming?utm_source=rss_feed</link>
      <pubDate>Fri, 15 Jul 2022 15:17:53 +0000</pubDate>
      <title>On new beginnings and homecoming</title>
      <enclosure length="4096" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2022/07/15/df1b474b-79a6-4d13-a509-e32ef6e17a76_c993ac62.jpg?itok=8VYAQzvB&amp;v=1657898186"/>
      <media:content height="3078" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2022/07/15/df1b474b-79a6-4d13-a509-e32ef6e17a76_c993ac62.jpg?itok=8VYAQzvB&amp;v=1657898186" width="4096"/>
    </item>
    <item>
      <description>This article was originally published on INMA’s ‘Satisfying Audiences Blog’ on 20 December, 2021.
Written by: Razlan Manjaji, Head of Global Events, SCMP
The South China Morning Post, backed by the full extent of its resources as Hong Kong’s English-language newspaper of record, stages several of the most influential conferences, seminar series, industry award programmes and brand-building occasions in the Greater China region. The South China Morning Post (SCMP) is primarily involved in three...</description>
      <guid isPermaLink="true">https://www.scmp.com/scmp-pr-blog/article/3184820/south-china-morning-post-pivots-events-strategy-discovers-new?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/scmp-pr-blog/article/3184820/south-china-morning-post-pivots-events-strategy-discovers-new?utm_source=rss_feed</link>
      <pubDate>Wed, 13 Jul 2022 08:57:11 +0000</pubDate>
      <title>South China Morning Post pivots events strategy, discovers new opportunities with hybrid events</title>
      <enclosure length="4095" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2022/07/11/2151d411-de98-47fa-a790-8dbe2eae3d6d_76f98252.jpg?itok=Z0LpyJg-&amp;v=1657509869"/>
      <media:content height="2730" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2022/07/11/2151d411-de98-47fa-a790-8dbe2eae3d6d_76f98252.jpg?itok=Z0LpyJg-&amp;v=1657509869" width="4095"/>
    </item>
    <item>
      <description>This article was originally published on INMA’s ‘Audio &amp; Video Innovations’ Blog on 12 September, 2021.
Written by: Mat Booth, Director of Video, SCMP
At the beginning of the COVID-19 pandemic, all eyes around the world were focused on China. The South China Morning Post (SCMP) was at the centre of that storm, reporting from the ground and publishing videos showing the chaos and fear at the initial epicentre of the disease.
As the virus spread around the world, reducing major cities to ghost...</description>
      <guid isPermaLink="true">https://www.scmp.com/scmp-pr-blog/article/3184877/scmp-uses-personal-narratives-explainer-videos-keep-people-engaged?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/scmp-pr-blog/article/3184877/scmp-uses-personal-narratives-explainer-videos-keep-people-engaged?utm_source=rss_feed</link>
      <pubDate>Wed, 13 Jul 2022 08:56:25 +0000</pubDate>
      <title>SCMP uses personal narratives, explainer videos to keep people engaged in COVID content</title>
      <enclosure length="4095" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2022/07/11/bf31cec0-3e0e-431f-aa1b-40b457b69d85_e422a5ba.jpg?itok=JFx3w160&amp;v=1657529386"/>
      <media:content height="2528" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2022/07/11/bf31cec0-3e0e-431f-aa1b-40b457b69d85_e422a5ba.jpg?itok=JFx3w160&amp;v=1657529386" width="4095"/>
    </item>
    <item>
      <description>This article was originally published on INMA’s ‘Big Data For News Publishers’ Blog on 22 February, 2021.
Co-written by:
Romain Rouquier, Vice President of Data, SCMP
Korey Lee, ex-Vice President of Data, SCMP
With the increasing use of data to make informed decisions at the South China Morning Post, the team has been dedicated to creating a data-driven culture across departments. To do that, we’ve focused on democratising access to data and empowering employees from across departments to solve...</description>
      <guid isPermaLink="true">https://www.scmp.com/scmp-pr-blog/article/3184187/scmp-elevated-companys-data-culture-house-data-champions-programme?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/scmp-pr-blog/article/3184187/scmp-elevated-companys-data-culture-house-data-champions-programme?utm_source=rss_feed</link>
      <pubDate>Wed, 13 Jul 2022 08:53:31 +0000</pubDate>
      <title>SCMP elevated company’s data culture with in-house data champions programme</title>
      <enclosure length="4096" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2022/07/13/f2f48ba8-d110-48ba-b536-4d3735038b2e_dbf48c9e.jpg?itok=wvbPam_p&amp;v=1657702409"/>
      <media:content height="2749" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2022/07/13/f2f48ba8-d110-48ba-b536-4d3735038b2e_dbf48c9e.jpg?itok=wvbPam_p&amp;v=1657702409" width="4096"/>
    </item>
    <item>
      <description>This article was originally published on INMA’s ‘Audio &amp; Video Innovations’ Blog on 21 December, 2020.
Written by: Mat Booth, Director of Video, SCMP
China’s Rebel City is a four-part documentary released by the South China Morning Post that tells the dramatic story of a city at the crossroads. It was published in its entirety on December 8, 2020.
The 2019 protests were among the world’s most visible political events, with local and international news media focusing on confrontations between...</description>
      <guid isPermaLink="true">https://www.scmp.com/scmp-pr-blog/article/3184843/scmp-video-documentary-series-explores-evolution-emotional-depth-hong?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/scmp-pr-blog/article/3184843/scmp-video-documentary-series-explores-evolution-emotional-depth-hong?utm_source=rss_feed</link>
      <pubDate>Wed, 13 Jul 2022 08:50:56 +0000</pubDate>
      <title>SCMP video documentary series explores the evolution, emotional depth of Hong Kong protests</title>
      <enclosure length="1920" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2022/07/13/86abf1af-c24f-4632-b52f-ef94a6532e0b_b5dd2d51.jpg?itok=Wp2e5LnU&amp;v=1657702338"/>
      <media:content height="1080" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2022/07/13/86abf1af-c24f-4632-b52f-ef94a6532e0b_b5dd2d51.jpg?itok=Wp2e5LnU&amp;v=1657702338" width="1920"/>
    </item>
    <item>
      <description>This article was originally published on INMA’s ‘Audio &amp; Video Innovations’ Blog on 4 April, 2020.
Written by: Mat Booth, Director of Video, SCMP
How does a video team for a news organisation effectively cover the pandemic and its effects, while being caught in its grips like everyone else, forcing everyone to work from home? In the midst of this difficult time, we’ve tried to meet the challenges head on. Here’s how my team and I have approached this so far for the South China Morning Post in...</description>
      <guid isPermaLink="true">https://www.scmp.com/scmp-pr-blog/article/3184195/how-south-china-morning-posts-video-team-stayed-agile-while-covering?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/scmp-pr-blog/article/3184195/how-south-china-morning-posts-video-team-stayed-agile-while-covering?utm_source=rss_feed</link>
      <pubDate>Wed, 13 Jul 2022 08:46:52 +0000</pubDate>
      <title>How South China Morning Post’s video team stayed agile while covering COVID-19 working from home</title>
      <enclosure length="4095" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2022/07/13/7586308f-cf68-4856-a8f0-f276fbeeb5c4_c92c181c.jpg?itok=j8TQ0Nij&amp;v=1657702010"/>
      <media:content height="2553" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2022/07/13/7586308f-cf68-4856-a8f0-f276fbeeb5c4_c92c181c.jpg?itok=j8TQ0Nij&amp;v=1657702010" width="4095"/>
    </item>
  </channel>
</rss>