<?xml version="1.0"?>
<rss version="2.0" xml:base="link" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:fb="http://www.facebook.com/2008/fbml" xmlns:foaf="http://xmlns.com/foaf/0.1/" xmlns:media="http://www.rssboard.org/media-rss" xmlns:og="http://ogp.me/ns#" xmlns:rdfs="http://www.w3.org/2000/01/rdf-schema#" xmlns:schema="http://schema.org/" xmlns:sioc="http://rdfs.org/sioc/ns#" xmlns:sioct="http://rdfs.org/sioc/types#" xmlns:skos="http://www.w3.org/2004/02/skos/core#" xmlns:xsd="http://www.w3.org/2001/XMLSchema">
  <channel>
    <title>Trends - South China Morning Post</title>
    <link>https://www.scmp.com/rss/516300/feed</link>
    <description/>
    <language>en</language>
    <image>
      <url>https://assets.i-scmp.com/static/img/icons/scmp-meta-1200x630.png</url>
      <title>Trends - South China Morning Post</title>
      <link>https://www.scmp.com</link>
    </image>
    <atom:link href="https://www.scmp.com/rss/516300/feed" rel="self" type="application/rss+xml"/>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>Mary-Kate and Ashley Olsen have been tucking their hair into their coats since at least 2004, when photographs from that era show the pair hiding low ponytails under buttoned jackets and fur collars. Nobody called it anything back then. It was just how they looked: slightly undone, entirely deliberate and completely their own. But recently, this habit has quietly acquired a name – one that has spread fast enough to reach runways and front rows.

The Olsen tuck is, at its most literal, the act of...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3352625/explainer-what-olsen-tuck-and-how-did-it-become-beauty-statement?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3352625/explainer-what-olsen-tuck-and-how-did-it-become-beauty-statement?utm_source=rss_feed</link>
      <pubDate>Wed, 06 May 2026 09:47:51 +0000</pubDate>
      <title>Explainer: What is the Olsen tuck – and how did it become a beauty statement?</title>
      <enclosure length="3287" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/05/06/aa17cfd4-3d0f-45f3-b1ff-a845b9db648c_359c58f3.jpg?itok=Gsp70PxN&amp;v=1778060772"/>
      <media:content height="2236" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/05/06/aa17cfd4-3d0f-45f3-b1ff-a845b9db648c_359c58f3.jpg?itok=Gsp70PxN&amp;v=1778060772" width="3287"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>After years of clean-girl skin and the quiet reign of black mascara, coloured lashes are back as an act of rebellion that doesn’t demand a new personality, a smoky eye or the kind of precision that turns winged liner into a high-stakes sport. Bold in concept, surprisingly polite in execution – one swipe is enough to look like you tried without looking like you’re trying.
The runway helped make the case by treating lashes like an accessory on their own. At the spring/summer 2026 collections, Anna...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3351843/princess-diana-dua-lipa-how-wear-coloured-lashes?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3351843/princess-diana-dua-lipa-how-wear-coloured-lashes?utm_source=rss_feed</link>
      <pubDate>Sat, 02 May 2026 20:00:09 +0000</pubDate>
      <title>From Princess Diana to Dua Lipa, how to wear coloured lashes</title>
      <enclosure length="2724" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/04/29/bf4cdbf8-98e0-4007-bb3d-1221144597af_92359423.jpg?itok=hQH_5Bol&amp;v=1777453207"/>
      <media:content height="4095" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/04/29/bf4cdbf8-98e0-4007-bb3d-1221144597af_92359423.jpg?itok=hQH_5Bol&amp;v=1777453207" width="2724"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>French souvenir shops are certainly cute. But if you’re even mildly skincare obsessed, you already know the real French flex isn’t a beret: it’s a pharmacy bag heavy enough to count as hand luggage.
TikTok has helped turn French pharmacy shopping into a travel ritual, with #frenchpharmacy reaching more than 130 million views. In Paris, the best known is Citypharma – the kind of place you can get lost in, even if you swear you’re just grabbing sunscreen. This multilevel pharmacy is known for deep...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3351570/8-pharmacy-products-worth-buying-france-la-roche-posay-bioderma?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3351570/8-pharmacy-products-worth-buying-france-la-roche-posay-bioderma?utm_source=rss_feed</link>
      <pubDate>Wed, 29 Apr 2026 22:00:10 +0000</pubDate>
      <title>8 pharmacy products worth buying in France, from La Roche-Posay to Bioderma</title>
      <enclosure length="1920" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/04/30/69f14e04-ea36-4817-933f-7f226ea87921_881f6d77.jpg?itok=E9fktiuc&amp;v=1777517342"/>
      <media:content height="2710" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/04/30/69f14e04-ea36-4817-933f-7f226ea87921_881f6d77.jpg?itok=E9fktiuc&amp;v=1777517342" width="1920"/>
    </item>
    <item>
      <author>Sheena Khemaney</author>
      <dc:creator>Sheena Khemaney</dc:creator>
      <description>Vitamin C serums are powerhouse products that help you achieve supple and glowing skin. The ingredient, favoured by top dermatologists, is generally used to brighten the complexion and stimulate collagen production, which helps reduce the appearance of pigmentation and other signs of ageing. Many use it before applying sunscreen in the morning.
Here are four stand-out serums to consider adding to your vanity.
Augustinus Bader

Loyal fans of Augustinus Bader now have another one of the brand’s...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3350171/4-best-vitamin-c-serums-supple-and-glowing-skin?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3350171/4-best-vitamin-c-serums-supple-and-glowing-skin?utm_source=rss_feed</link>
      <pubDate>Wed, 15 Apr 2026 22:00:10 +0000</pubDate>
      <title>4 of the best vitamin C serums for supple and glowing skin</title>
      <enclosure length="2000" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/04/15/c0ab77fd-891c-4d4f-902f-502e570c2f3e_83eae225.jpg?itok=BpdS1E7v&amp;v=1776244309"/>
      <media:content height="2000" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/04/15/c0ab77fd-891c-4d4f-902f-502e570c2f3e_83eae225.jpg?itok=BpdS1E7v&amp;v=1776244309" width="2000"/>
    </item>
    <item>
      <author>Sheena Khemaney</author>
      <dc:creator>Sheena Khemaney</dc:creator>
      <description>Fellas, here are more ways to keep yourself looking good and feeling fresh as we move into the warmer season. Our latest round-up of product releases and trends from the world of beauty cover all bases, from skincare and hair to fragrances. We may even have some grooming tips for you from the fashion week runways …
Dior Sauvage

Loyal fans of Dior Sauvage, one of the world’s most popular men’s fragrances, are going to want to add the recently launched Hydrating Shampoo and Hair Serum to their...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/beauty-news/article/3349599/5-top-grooming-trends-men-spring-paul-anthony-kellys-stubble-new-dior-sauvage-products?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/beauty-news/article/3349599/5-top-grooming-trends-men-spring-paul-anthony-kellys-stubble-new-dior-sauvage-products?utm_source=rss_feed</link>
      <pubDate>Sun, 12 Apr 2026 22:00:10 +0000</pubDate>
      <title>5 top grooming trends for men this spring, from Paul Anthony Kelly’s stubble to new Dior Sauvage products</title>
      <enclosure length="4095" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/04/10/16df00ff-3c3e-4759-839c-7d1a020cceac_529627d5.jpg?itok=w2NzRvac&amp;v=1775792112"/>
      <media:content height="2730" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/04/10/16df00ff-3c3e-4759-839c-7d1a020cceac_529627d5.jpg?itok=w2NzRvac&amp;v=1775792112" width="4095"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>There’s a specific shade of green that now lives in the skincare aisle, the kind that promises to calm, repair and reset your complexion in a single swipe. Add a few reassuring words like microbiome-friendly, barrier-supporting or soothing, and suddenly everything from your cleanser to your lip balm is positioned as emotional support skincare.
And it makes sense. Most of us feel a little frazzled, so the idea that our skin might also need calming down is oddly comforting. But the...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3348379/secret-calm-epidermis-might-be-soothing-anti-inflammatory-skincare?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3348379/secret-calm-epidermis-might-be-soothing-anti-inflammatory-skincare?utm_source=rss_feed</link>
      <pubDate>Fri, 03 Apr 2026 22:00:07 +0000</pubDate>
      <title>The secret to a calm epidermis might be soothing anti-inflammatory skincare</title>
      <enclosure length="2880" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/03/30/a5f7cf2f-d54c-435d-89b5-3ed6538e1395_8c9cd390.jpg?itok=kFWlbmhQ&amp;v=1774856285"/>
      <media:content height="3840" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/03/30/a5f7cf2f-d54c-435d-89b5-3ed6538e1395_8c9cd390.jpg?itok=kFWlbmhQ&amp;v=1774856285" width="2880"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>There’s a certain kind of celebrity selfie that never gets old: the full-face red glow that makes even the most casual bathroom moment look like a scene from a glossy sci-fi film. Victoria Beckham posts hers mid-treatment, Chrissy Teigen wears her mask in bed, Kourtney Kardashian documents entire LED routines on Poosh, and Hailey Bieber famously sent a Medicube device into sell-out chaos after spotlighting it in 2023, a moment that helped grant the brand’s LED tools – today sold by retailers...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3347537/hope-or-hype-can-home-led-face-masks-do-what-they-claim?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3347537/hope-or-hype-can-home-led-face-masks-do-what-they-claim?utm_source=rss_feed</link>
      <pubDate>Mon, 23 Mar 2026 08:00:09 +0000</pubDate>
      <title>Hope or hype – can at-home LED face masks do what they claim?</title>
      <enclosure length="4096" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/03/23/2c770843-e64a-46e2-a4b1-82eb6da0445d_8879721c.jpg?itok=H6B1RiN3&amp;v=1774240950"/>
      <media:content height="2559" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/03/23/2c770843-e64a-46e2-a4b1-82eb6da0445d_8879721c.jpg?itok=H6B1RiN3&amp;v=1774240950" width="4096"/>
    </item>
    <item>
      <author>Gloria Tso</author>
      <dc:creator>Gloria Tso</dc:creator>
      <description>There’s a glow to Romi Beauty’s products – a hint of vibrant lip oil here and a dab of smooth tinted moisturiser there leaves you feeling brighter than before. That’s entirely by design, say the Singaporean founders – Arissa Cheo, Lin Ting and Yoyo Cao – who intend for the brand to highlight natural beauty rather than hide it.
Consumers, especially in Asia, have responded well to Romi Beauty’s make-up and skincare hybrids. Not only has the brand been well received in its hometown, says Cao,...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3346034/romi-beautys-founders-creating-multitasking-products-asian-skin?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3346034/romi-beautys-founders-creating-multitasking-products-asian-skin?utm_source=rss_feed</link>
      <pubDate>Wed, 11 Mar 2026 02:00:11 +0000</pubDate>
      <title>Romi Beauty’s founders on creating multitasking products for Asian skin</title>
      <enclosure length="2730" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/03/10/d19ff96d-d2a9-4cf9-9153-3a5336b49a9b_fa782626.jpg?itok=6kmQoBb8&amp;v=1773111296"/>
      <media:content height="4096" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/03/10/d19ff96d-d2a9-4cf9-9153-3a5336b49a9b_fa782626.jpg?itok=6kmQoBb8&amp;v=1773111296" width="2730"/>
    </item>
    <item>
      <author>Madeleine Fitzpatrick</author>
      <dc:creator>Madeleine Fitzpatrick</dc:creator>
      <description>There are perfume houses, and then there are maisons that quietly propose an entire way of life. Henry Jacques belongs firmly in the latter camp, treating scent less as an accessory than a companion to thought, mood and memory. The maison expresses its own art de vivre, placing fragrance at the heart of everyday life. Central to a set of rituals threaded through the day, scent becomes a means of structuring time so that it reads with more clarity and, crucially, more pleasure.

At the heart of...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3341364/style-edit-henry-jacques-elevates-perfume-art-de-vivre-les-classiques?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3341364/style-edit-henry-jacques-elevates-perfume-art-de-vivre-les-classiques?utm_source=rss_feed</link>
      <pubDate>Wed, 28 Jan 2026 02:00:13 +0000</pubDate>
      <title>Style Edit: Henry Jacques elevates perfume to an art de vivre with Les Classiques</title>
      <enclosure length="4096" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/01/27/5eae6773-f7be-44b4-bb87-e8bcb4fb21a3_f14de48a.jpg?itok=bESxMsCN&amp;v=1769495353"/>
      <media:content height="2733" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/01/27/5eae6773-f7be-44b4-bb87-e8bcb4fb21a3_f14de48a.jpg?itok=bESxMsCN&amp;v=1769495353" width="4096"/>
    </item>
    <item>
      <author>Christina Ko</author>
      <dc:creator>Christina Ko</dc:creator>
      <description>For the last year or so, there’s been a sleek, red, octagonal vessel seeking pride of place on your supplements shelf, targeted at replacing all your daily veggie caps in one aesthetically pleasing fell swoop. It’s called IM8, and it is the biggest disrupter the supplements industry has seen in a long time: an all-in-one powdered product that mixes with water to deliver a blend of 92 ingredients at clinically effective dosages designed to boost your health – from vitamins and minerals to...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/wellness/article/3341021/danny-yeung-and-david-beckhams-im8-shaking-supplements-industry?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/wellness/article/3341021/danny-yeung-and-david-beckhams-im8-shaking-supplements-industry?utm_source=rss_feed</link>
      <pubDate>Sun, 25 Jan 2026 20:00:09 +0000</pubDate>
      <title>Danny Yeung and David Beckham’s IM8 is shaking up the supplements industry</title>
      <enclosure length="4096" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/01/23/6b577417-2e40-43a0-bd4c-287aeaf61f77_e505043f.jpg?itok=AllC9PbP&amp;v=1769162209"/>
      <media:content height="4096" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/01/23/6b577417-2e40-43a0-bd4c-287aeaf61f77_e505043f.jpg?itok=AllC9PbP&amp;v=1769162209" width="4096"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>Once upon a time, the most predictable celebrity side hustle came in the form of a frosted glass bottle. In the 2000s, fragrance was the ultimate A-list accessory. The world’s biggest stars bottled moods that cost the same as a department-store spritz, from Britney Spears’ Curious to Glow by J.Lo. Come the late 2010s and early 2020s, celebrity brands like Fenty Beauty by Rihanna and Rare Beauty by Selena Gomez began to dominate product displays.
These days though, it’s less about smelling or...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/wellness/article/3339275/how-celebrities-are-reshaping-self-care-wellness-brands-hailey-bieber-kourtney-kardashian?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/wellness/article/3339275/how-celebrities-are-reshaping-self-care-wellness-brands-hailey-bieber-kourtney-kardashian?utm_source=rss_feed</link>
      <pubDate>Sun, 11 Jan 2026 22:00:19 +0000</pubDate>
      <title>How celebrities are reshaping self-care with wellness brands, from Hailey Bieber to Kourtney Kardashian</title>
      <enclosure length="3277" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/01/09/510cac04-fa43-4398-a7b5-c272fa21cd20_d913dc96.jpg?itok=lC-Wy9Oa&amp;v=1767934343"/>
      <media:content height="4096" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/01/09/510cac04-fa43-4398-a7b5-c272fa21cd20_d913dc96.jpg?itok=lC-Wy9Oa&amp;v=1767934343" width="3277"/>
    </item>
    <item>
      <author>Sheena Khemaney</author>
      <dc:creator>Sheena Khemaney</dc:creator>
      <description>Tired of looking tired? The best under-eye patches and masks offer instant hydration and are particularly effective for treating dark circles, fine lines and puffy-looking skin. And, as celebrities such as Joe Jonas, Selena Gomez and Hailey Bieber have shown, they can make for incredibly chic accessories for social media selfies, too.
Chanel

Go on and treat yourself to Chanel Beauty’s unexpectedly fun Le Lift Flash Eye Revitalizer set (US$160). It contains an anti-ageing roll-on serum and 10...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/wellness/article/3339029/say-bye-bags-these-4-under-eye-patches-just-joe-jonas-selena-gomez-and-hailey-bieber?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/wellness/article/3339029/say-bye-bags-these-4-under-eye-patches-just-joe-jonas-selena-gomez-and-hailey-bieber?utm_source=rss_feed</link>
      <pubDate>Wed, 07 Jan 2026 22:00:17 +0000</pubDate>
      <title>Say bye to bags with these 4 under-eye patches – just like Joe Jonas, Selena Gomez and Hailey Bieber</title>
      <enclosure length="1080" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/01/07/8ef3c208-d606-4bb7-818e-ab7a488f231d_480ceb98.jpg?itok=XaFUimjy&amp;v=1767774050"/>
      <media:content height="1349" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/01/07/8ef3c208-d606-4bb7-818e-ab7a488f231d_480ceb98.jpg?itok=XaFUimjy&amp;v=1767774050" width="1080"/>
    </item>
    <item>
      <author>Divia Harilela</author>
      <dc:creator>Divia Harilela</dc:creator>
      <description>Luxe gyms are big business these days – and we’re not just talking about those exclusive clubs where you spend thousands of dollars in membership fees. Fitness-obsessed celebrities from Jennifer Aniston to Hailey Bieber are giving workout buffs a serious case of treadmill envy by posting videos of their flashy private gyms across social media.
The Kardashian sisters have never shied away from publicising their competitive, sweat-inducing workouts on their show, and their in-house fitness centres...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/wellness/article/3338744/how-build-perfect-luxury-gym-jennifer-aniston-hailey-bieber-and-kardashians?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/wellness/article/3338744/how-build-perfect-luxury-gym-jennifer-aniston-hailey-bieber-and-kardashians?utm_source=rss_feed</link>
      <pubDate>Tue, 06 Jan 2026 01:00:18 +0000</pubDate>
      <title>How to build the perfect luxury gym, like Jennifer Aniston, Hailey Bieber and the Kardashians</title>
      <enclosure length="4000" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/01/05/e2086f2b-5671-4d34-aa17-ade4c92a78dd_426dde77.jpg?itok=g4SMUcyh&amp;v=1767594064"/>
      <media:content height="2250" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/01/05/e2086f2b-5671-4d34-aa17-ade4c92a78dd_426dde77.jpg?itok=g4SMUcyh&amp;v=1767594064" width="4000"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>Once upon a time, hair gel conjured one image: a stiff, shiny, crunchy helmet that threatened to flake at any moment. It was the era of frosted tips, spiky edges and rigid curls, and gel was everywhere, defining the look of entire decades.
“Some of the most iconic looks from the 80s include the overly processed perms and Lionel Richie’s famous Jheri curls,” says Theingi Tun, a hairstylist at Alliage Salon and Spa in Gaithersburg, Maryland. “In the 90s, Madonna rocked a short pixie cut in her...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3338487/hello-again-hair-gel-austin-butlers-tousled-curls-kim-kardashians-wet-look?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3338487/hello-again-hair-gel-austin-butlers-tousled-curls-kim-kardashians-wet-look?utm_source=rss_feed</link>
      <pubDate>Fri, 02 Jan 2026 23:00:15 +0000</pubDate>
      <title>Hello again, hair gel – from Austin Butler’s tousled curls to Kim Kardashian’s wet look</title>
      <enclosure length="4096" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/01/02/da972c7d-9757-4b7e-86bd-3dcd4bb57cac_72abc68a.jpg?itok=Ec-DF0i3&amp;v=1767335840"/>
      <media:content height="2731" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2026/01/02/da972c7d-9757-4b7e-86bd-3dcd4bb57cac_72abc68a.jpg?itok=Ec-DF0i3&amp;v=1767335840" width="4096"/>
    </item>
    <item>
      <author>Christina Ko</author>
      <dc:creator>Christina Ko</dc:creator>
      <description>“Wellness” is more than just a buzzword these days – it’s a term whose meaning has expanded from spa treatments and detox holidays, to preventive healthcare and longevity protocols, traditional Chinese medicine (TCM) and fertility, and energy healing and fortune-telling. In a landscape where consumers are spoiled for choice, what will be getting you excited this year?
Ancient wisdom, new format

Traditional Chinese medicine is getting not-so-traditional these days, as a globalised Hong Kong...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/wellness/article/3338243/wellness-2026-shaman-rituals-ikigai-pool-sound-baths-four-seasons?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/wellness/article/3338243/wellness-2026-shaman-rituals-ikigai-pool-sound-baths-four-seasons?utm_source=rss_feed</link>
      <pubDate>Wed, 31 Dec 2025 23:00:08 +0000</pubDate>
      <title>Wellness in 2026: from shaman rituals to Ikigai in-pool sound baths at the Four Seasons</title>
      <enclosure length="4096" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/12/31/b0145350-d480-4b3f-b23d-7b0f1b382564_251134a6.jpg?itok=z_7lnf15&amp;v=1767154242"/>
      <media:content height="2734" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/12/31/b0145350-d480-4b3f-b23d-7b0f1b382564_251134a6.jpg?itok=z_7lnf15&amp;v=1767154242" width="4096"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>After years of slick buns, glazed skin and “maybe she’s born with it” minimalism, beauty has rediscovered its appetite for a little drama – the big lash, peach blush, glossy lip kind. Suddenly, winged liner is back in everyone’s make-up bag, blowouts have volume again, and blush is visible on purpose. Sabrina Carpenter has become the poster girl for it: all fluffy bangs, soft waves and bombshell energy that nods to Brigitte Bardot but never crosses into full costume. It’s feminine, it’s cheeky...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3335853/dramatic-1960s-hair-and-make-back-just-ask-ariana-grande-sabrina-carpenter-and-blackpinks-jisoo?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3335853/dramatic-1960s-hair-and-make-back-just-ask-ariana-grande-sabrina-carpenter-and-blackpinks-jisoo?utm_source=rss_feed</link>
      <pubDate>Wed, 10 Dec 2025 23:00:12 +0000</pubDate>
      <title>Dramatic 1960s hair and make-up is back – just ask Ariana Grande, Sabrina Carpenter and Blackpink’s Jisoo</title>
      <enclosure length="3844" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/12/10/23de4dc4-cad4-4c7e-aed3-533f5b025af3_8d924378.jpg?itok=rx99EvK2&amp;v=1765342268"/>
      <media:content height="2164" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/12/10/23de4dc4-cad4-4c7e-aed3-533f5b025af3_8d924378.jpg?itok=rx99EvK2&amp;v=1765342268" width="3844"/>
    </item>
    <item>
      <author>Sumnima Kandangwa</author>
      <dc:creator>Sumnima Kandangwa</dc:creator>
      <description>Noble Panacea, founded in 2019 by Nobel laureate Fraser Stoddart and CEO Céline Talabaza, is a pioneer in science-driven luxury skincare. Grounded in Stoddart’s award-winning chemistry research, the brand’s proprietary Organic Super Molecular Vessel (OSMV) technology enables the encapsulation of active ingredients at the molecular level, enhancing their potency and ensuring precise, targeted delivery. The company’s latest launch, the Absolute Peptide8 Night Serum, is a groundbreaking formula...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3335357/style-edit-noble-panacea-ceo-celine-talabaza-science-sustainability-and-women-stem?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3335357/style-edit-noble-panacea-ceo-celine-talabaza-science-sustainability-and-women-stem?utm_source=rss_feed</link>
      <pubDate>Mon, 08 Dec 2025 02:00:22 +0000</pubDate>
      <title>Style Edit: Noble Panacea CEO Céline Talabaza on science, sustainability and women in STEM</title>
      <enclosure length="4095" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/12/05/40b37ec9-0040-4eaf-abb2-ce46663479a4_1226e101.jpg?itok=m_XrbrBJ&amp;v=1764927207"/>
      <media:content height="2986" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/12/05/40b37ec9-0040-4eaf-abb2-ce46663479a4_1226e101.jpg?itok=m_XrbrBJ&amp;v=1764927207" width="4095"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>Skincare trends come and go, but few have sparked as much buzz as lymphatic drainage. Promising to de-puff, sculpt and detox from head to toe, it’s become the go-to treatment for beauty lovers and wellness enthusiasts. But does it truly live up to the hype, or is it just the latest trend to steal the spotlight?

One of the least understood parts of our physiology, the lymphatic system is actually the body’s ultimate clean-up crew, pushing lymph – a clear, immune-boosting fluid – through a...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3334716/lymphatic-drainage-gentle-beauty-trend-transforming-skincare-routines?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3334716/lymphatic-drainage-gentle-beauty-trend-transforming-skincare-routines?utm_source=rss_feed</link>
      <pubDate>Mon, 01 Dec 2025 22:00:10 +0000</pubDate>
      <title>Lymphatic drainage: the gentle beauty trend transforming skincare routines</title>
      <enclosure length="3000" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/12/01/f3d5c77f-530c-47a5-841d-c9b0b7255234_79289a5c.jpg?itok=189Mjvfh&amp;v=1764561475"/>
      <media:content height="2000" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/12/01/f3d5c77f-530c-47a5-841d-c9b0b7255234_79289a5c.jpg?itok=189Mjvfh&amp;v=1764561475" width="3000"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>Every autumn, hand creams quietly make their seasonal return, tucked into handbags and desk drawers as a small but satisfying piece of armour against cold-weather dryness. Colder air, indoor heating and even hard water can strip moisture from the skin faster than you think, making hands one of the first places to feel the change in seasons.

On TikTok, Gen Z and millennials have turned hand care into a ritual that’s part skincare routine, part sensorial indulgence and part lifestyle flex. Feeds...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3334091/dior-and-chanel-aesop-and-loccitane-how-hand-cream-became-year-round-staple?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3334091/dior-and-chanel-aesop-and-loccitane-how-hand-cream-became-year-round-staple?utm_source=rss_feed</link>
      <pubDate>Sat, 29 Nov 2025 09:00:08 +0000</pubDate>
      <title>From Dior and Chanel, to Aesop and L’Occitane, how hand cream became a year-round staple</title>
      <enclosure length="3191" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/11/25/0b2c27c8-639f-4b53-bb70-5275ff3c7a46_d3ce9ab1.jpg?itok=MBDqZD0n&amp;v=1764062261"/>
      <media:content height="4000" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/11/25/0b2c27c8-639f-4b53-bb70-5275ff3c7a46_d3ce9ab1.jpg?itok=MBDqZD0n&amp;v=1764062261" width="3191"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>If beauty advent calendars had a VIP list, these brands would be on it. Expect these 2025 editions to potentially crash websites as they sell out in minutes – reminding us that, sometimes, joy really does come in small packages.
Dior Le 30 Montaigne

The ultimate collector’s piece. A sculptural tribute to Dior’s Paris address filled with miniature fragrances, and make-up and skincare icons. US$750
Liberty London

The calendar that started it all, and still the one to beat. A mix of cult and...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3334236/8-most-coveted-beauty-advent-calendars-2025-dior-sephora?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3334236/8-most-coveted-beauty-advent-calendars-2025-dior-sephora?utm_source=rss_feed</link>
      <pubDate>Wed, 26 Nov 2025 22:00:15 +0000</pubDate>
      <title>8 of the most coveted beauty advent calendars of 2025, from Dior to Sephora</title>
      <enclosure length="2580" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/11/26/dece797b-f3d2-4f34-8966-8ac27e1db55f_3917716f.jpg?itok=e6ixD0oM&amp;v=1764150309"/>
      <media:content height="1451" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/11/26/dece797b-f3d2-4f34-8966-8ac27e1db55f_3917716f.jpg?itok=e6ixD0oM&amp;v=1764150309" width="2580"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>For decades, retinol has held the skincare crown, whispered about in dermatology clinics and displayed on beauty counters with the reverence of crown jewels. Derived from vitamin A, this compound can speed cell turnover, boost collagen and even out pigmentation, leaving skin fresher, smoother and more resilient. Yet until recently, it was largely reserved for the space between hairline and décolletage.
These days, more body products are giving retinol top billing. If it works above the neck, why...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/wellness/article/3333677/what-know-using-body-retinol-cream-here-there-and-everywhere?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/wellness/article/3333677/what-know-using-body-retinol-cream-here-there-and-everywhere?utm_source=rss_feed</link>
      <pubDate>Sat, 22 Nov 2025 23:00:13 +0000</pubDate>
      <title>What to know before using body retinol cream here, there and everywhere</title>
      <enclosure length="4095" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/11/21/a800e64b-ef59-4c1b-a3cb-5950944ab930_da5535c9.jpg?itok=MFjGBLSm&amp;v=1763712353"/>
      <media:content height="3087" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/11/21/a800e64b-ef59-4c1b-a3cb-5950944ab930_da5535c9.jpg?itok=MFjGBLSm&amp;v=1763712353" width="4095"/>
    </item>
    <item>
      <author>Agence France-Presse</author>
      <dc:creator>Agence France-Presse</dc:creator>
      <description>Long, blonde, wavy hair, heavy make-up and cosmetic injections: like many women in Donald Trump’s orbit, political consultant Melissa Rein Lively wears her support for the US president on her face.
With the rise of Trump’s Make America Great Again (Maga) movement, a group of well-connected and well-off Republican women have come into the spotlight sporting what the US media have dubbed the “Maga look”.
“This has always been my look. I just found my tribe,” said Rein Lively, 40, founder of...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3332635/how-maga-women-erika-kirk-show-their-support-donald-trump-big-lips-and-botox?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3332635/how-maga-women-erika-kirk-show-their-support-donald-trump-big-lips-and-botox?utm_source=rss_feed</link>
      <pubDate>Thu, 13 Nov 2025 22:00:16 +0000</pubDate>
      <title>How Maga women like Erika Kirk show their support for Donald Trump with big lips and Botox</title>
      <enclosure length="3900" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/11/13/00b964ec-4a62-451c-b9ad-7ea6d544b519_21d8a401.jpg?itok=q-Txl7Xy&amp;v=1763024557"/>
      <media:content height="2600" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/11/13/00b964ec-4a62-451c-b9ad-7ea6d544b519_21d8a401.jpg?itok=q-Txl7Xy&amp;v=1763024557" width="3900"/>
    </item>
    <item>
      <author>Bloomberg</author>
      <dc:creator>Bloomberg</dc:creator>
      <description>In the US$6.3 trillion world of wellness, catering to women is the lowest-hanging fruit on the tree. Yet women’s wellness is an area that’s historically been underfunded and underserved. In the US, women were rarely included in clinical trials before 1993, and in 2020, only 5 per cent of global research and development funding was allocated to women’s health research. Even spokespeople for the Global Wellness Institute, the largest research organisation dedicated to tracking the industry,...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/lifestyle/travel-hotels/article/3330642/why-canyon-ranch-opening-us500-million-resort-texas-focused-womens-wellness?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/lifestyle/travel-hotels/article/3330642/why-canyon-ranch-opening-us500-million-resort-texas-focused-womens-wellness?utm_source=rss_feed</link>
      <pubDate>Sun, 02 Nov 2025 06:00:09 +0000</pubDate>
      <title>Why Canyon Ranch is opening a US$500 million resort in Texas focused on women’s wellness</title>
      <enclosure length="1500" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/10/31/f82e1f8b-c2d6-4da0-8e6f-1d5a3acc4c18_96ca2ff9.jpg?itok=plqwpvrw&amp;v=1761894018"/>
      <media:content height="1875" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/10/31/f82e1f8b-c2d6-4da0-8e6f-1d5a3acc4c18_96ca2ff9.jpg?itok=plqwpvrw&amp;v=1761894018" width="1500"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>Many of us know advent calendars as lighthearted indulgences – a daily treat in the run-up to Christmas. Then the beauty industry spotted a potential gold mine, and what began as a novelty turned into a marketing masterstroke: bundle 24 miniature surprises, call the collection festive and limited edition, and suddenly you’ve got urgency, exclusivity and hype, all tied up with a bow.
Drawing on the ritual of counting down to Christmas – the advent calendar’s tiny doors hiding pieces of chocolate...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3330608/how-beauty-advent-calendars-became-seasonal-must-have-offerings-chanel-and-sephora?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3330608/how-beauty-advent-calendars-became-seasonal-must-have-offerings-chanel-and-sephora?utm_source=rss_feed</link>
      <pubDate>Tue, 28 Oct 2025 22:00:13 +0000</pubDate>
      <title>How beauty advent calendars became a seasonal must-have, with offerings from Chanel and Sephora</title>
      <enclosure length="4096" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/10/28/4829002c-6938-4167-b93c-e2cb6e078505_51531202.jpg?itok=OVeVOMQe&amp;v=1761639992"/>
      <media:content height="2304" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/10/28/4829002c-6938-4167-b93c-e2cb6e078505_51531202.jpg?itok=OVeVOMQe&amp;v=1761639992" width="4096"/>
    </item>
    <item>
      <author>dpa</author>
      <dc:creator>dpa</dc:creator>
      <description>Experts have revealed how to tailor your skincare routine depending on your “ageing type”.
For years, anti-ageing advice has been handed out like a one-size-fits-all prescription: use retinol, wear SPF and moisturise religiously.
But anyone who has stared a little too long into the bathroom mirror knows that not all signs of ageing are created equal.

Some faces develop a patchwork of fine lines long before their jawline budges, while others notice skin softening and sagging even if their...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3330149/how-choose-perfect-skincare-your-ageing-type?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3330149/how-choose-perfect-skincare-your-ageing-type?utm_source=rss_feed</link>
      <pubDate>Sat, 25 Oct 2025 02:00:09 +0000</pubDate>
      <title>How to choose the perfect skincare for your ‘ageing type’</title>
      <enclosure length="4095" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/10/24/dcee0ced-b211-401d-b783-27b5006f6775_7ffbdf30.jpg?itok=KZiHW0sB&amp;v=1761278161"/>
      <media:content height="2730" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/10/24/dcee0ced-b211-401d-b783-27b5006f6775_7ffbdf30.jpg?itok=KZiHW0sB&amp;v=1761278161" width="4095"/>
    </item>
    <item>
      <author>Sheena Khemaney</author>
      <dc:creator>Sheena Khemaney</dc:creator>
      <description>Setting sprays offer a lot more benefits than most people are aware of. Besides keeping your make-up intact and helping it last, these hardworking formulas can actually boost the skin’s hydration and ensure powders and creams blend seamlessly. They are available in a variety of finishes, from matte and shimmery to dewy.
1. Nars Light Reflecting Makeup Setting Mist

The multi-use Nars Light Reflecting Makeup Setting Mist (HK$310/90ml) hydrates and protects the skin from blue light and pollution,...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3329915/4-setting-sprays-guaranteed-keep-your-make-intact-sephora-charlotte-tilbury?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3329915/4-setting-sprays-guaranteed-keep-your-make-intact-sephora-charlotte-tilbury?utm_source=rss_feed</link>
      <pubDate>Wed, 22 Oct 2025 23:00:09 +0000</pubDate>
      <title>4 setting sprays guaranteed to keep your make-up intact, from Sephora to Charlotte Tilbury</title>
      <enclosure length="2000" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/10/22/1d0c5ca7-e5e3-4267-8189-8b231991947f_c3b6fd94.jpg?itok=9k5xfiRC&amp;v=1761118751"/>
      <media:content height="1500" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/10/22/1d0c5ca7-e5e3-4267-8189-8b231991947f_c3b6fd94.jpg?itok=9k5xfiRC&amp;v=1761118751" width="2000"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>When Kim Kardashian dropped Skims’ latest campaign, proudly dubbed The Ultimate Bush, the internet did what it often does – it exploded. The campaign showed models wearing thongs adorned with faux pubic hair – a bold and unexpected move from a brand whose founder is often seen as the epitome of smooth, flawless perfection.
Within 24 hours, WWD reported that the collection had sold out, proving that, whether you loved it or loathed it, everyone was talking about it. Kardashian herself joined in...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3329775/bush-back-doja-cat-and-jean-paul-gaultier-kim-kardashians-skims?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3329775/bush-back-doja-cat-and-jean-paul-gaultier-kim-kardashians-skims?utm_source=rss_feed</link>
      <pubDate>Wed, 22 Oct 2025 06:00:10 +0000</pubDate>
      <title>The bush is back: from Doja Cat and Jean Paul Gaultier to Kim Kardashian’s Skims</title>
      <enclosure length="1080" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/10/22/57d7eba1-7ebe-4cdf-bc97-3120319ffa51_b213440f.jpg?itok=9wLVp0tp&amp;v=1761107376"/>
      <media:content height="810" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/10/22/57d7eba1-7ebe-4cdf-bc97-3120319ffa51_b213440f.jpg?itok=9wLVp0tp&amp;v=1761107376" width="1080"/>
    </item>
    <item>
      <author>dpa</author>
      <dc:creator>dpa</dc:creator>
      <description>You probably haven’t started thinking about your Halloween look, or you may already be defaulting to the easy options of cat or vampire, which require no more than a liquid liner or a little fake blood. This year, however, there are some viral looks from cinematic references to snatched skeletons that are perfect – and just as easy – for your 2025 Halloween make-up.
Below, celebrity make-up artists share their top picks of the trending looks to try this Halloween, from Wicked witches to coquette...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3329657/4-trending-make-looks-recreate-halloween-2025-tiktoks-coquette-clown-wednesday-inspired-goth?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3329657/4-trending-make-looks-recreate-halloween-2025-tiktoks-coquette-clown-wednesday-inspired-goth?utm_source=rss_feed</link>
      <pubDate>Tue, 21 Oct 2025 06:00:09 +0000</pubDate>
      <title>4 trending make-up looks to recreate for Halloween 2025 – from TikTok’s ‘coquette clown’ to Wednesday-inspired goth</title>
      <enclosure length="3264" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/10/20/040059d5-5a81-4139-a38b-e8867ad53d59_a225b57a.jpg?itok=Xamo4KRG&amp;v=1760954193"/>
      <media:content height="2448" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/10/20/040059d5-5a81-4139-a38b-e8867ad53d59_a225b57a.jpg?itok=Xamo4KRG&amp;v=1760954193" width="3264"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>For something that stands unassumingly on a shelf in all our bathrooms, deodorant carries a surprising weight of responsibility. One little tube, expected to keep us fresh through deadlines, workouts, first dates, stress sweats and surprise heatwaves, all in a single swipe. And yet, for all that pressure, it’s usually one of the most taken-for-granted steps in our beauty routine.
We use it daily, religiously even, but somehow it’s still a bit of a mystery. Does it stop sweat? Just mask the...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3329433/your-ultimate-guide-todays-deodorants-scent-free-sprays-and-sticks?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3329433/your-ultimate-guide-todays-deodorants-scent-free-sprays-and-sticks?utm_source=rss_feed</link>
      <pubDate>Sun, 19 Oct 2025 06:00:20 +0000</pubDate>
      <title>Your ultimate guide to today’s deodorants, from scent-free to sprays and sticks</title>
      <enclosure length="2656" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/10/17/d3bccdc8-0746-4f52-a59c-600b93b82944_7e79ad1e.jpg?itok=Kdq1EWJJ&amp;v=1760694753"/>
      <media:content height="3320" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/10/17/d3bccdc8-0746-4f52-a59c-600b93b82944_7e79ad1e.jpg?itok=Kdq1EWJJ&amp;v=1760694753" width="2656"/>
    </item>
    <item>
      <author>Vincenzo La Torre</author>
      <dc:creator>Vincenzo La Torre</dc:creator>
      <description>It’s not unusual for Dr Dissapong Panithaporn’s clients to fly in for a few hours from places such as Singapore – often by private jet – to visit his Bangkok clinic for one of his treatments, ranging from laser to fillers.
Located only a 10-minute drive from Bangkok’s Suvarnabhumi Airport, the first branch of The Demis Clinic opened in 2009. Since then, Panithaporn – also known as Dr Joe – has expanded with another branch in the busy Siam area in central Bangkok. While the Siam branch has always...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3328470/why-kim-kardashian-and-jackson-wang-are-fans-bangkoks-demis-clinic-dr-joe?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3328470/why-kim-kardashian-and-jackson-wang-are-fans-bangkoks-demis-clinic-dr-joe?utm_source=rss_feed</link>
      <pubDate>Fri, 10 Oct 2025 06:00:14 +0000</pubDate>
      <title>Why Kim Kardashian and Jackson Wang are fans of Bangkok’s The Demis Clinic with Dr Joe</title>
      <enclosure length="2048" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/10/10/3931fc65-b412-4424-bd6d-b9cbf79a4283_a40f514e.jpg?itok=Tb4TagLz&amp;v=1760069377"/>
      <media:content height="1535" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/10/10/3931fc65-b412-4424-bd6d-b9cbf79a4283_a40f514e.jpg?itok=Tb4TagLz&amp;v=1760069377" width="2048"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>Scroll through the beauty section of TikTok and it’s almost impossible to miss them: kojic acid soaps are everywhere. Bright orange and instantly recognisable, these bars promise to fade dark spots, even out skin tone and brighten complexions – all for the price of lunch. Under hashtags like #kojicacidsoap and #kojicacid, content creators post sped-up bathroom montages, dramatic before-and-afters, and timing hacks for how long to leave it on before rinsing. Among people with melanin-rich skin,...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3326481/do-tiktok-famous-kojic-acid-soap-bars-really-help-reduce-hyperpigmentation?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3326481/do-tiktok-famous-kojic-acid-soap-bars-really-help-reduce-hyperpigmentation?utm_source=rss_feed</link>
      <pubDate>Wed, 24 Sep 2025 00:00:17 +0000</pubDate>
      <title>Do the TikTok-famous kojic acid soap bars really help reduce hyperpigmentation?</title>
      <enclosure length="3000" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/09/23/f75f8916-ce9b-4330-8012-a3fef56bc86d_d7ad0c98.jpg?itok=gpkjtZ-1&amp;v=1758602417"/>
      <media:content height="3000" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/09/23/f75f8916-ce9b-4330-8012-a3fef56bc86d_d7ad0c98.jpg?itok=gpkjtZ-1&amp;v=1758602417" width="3000"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>Once brushed off as an old-school habit tucked among childhood memories of coconut-slicked foreheads, hair oiling has made a quiet but shiny comeback – only now it’s got better lighting and much fancier packaging. What used to be a generational holdover is now splashed across Instagram in slow-motion videos and perched proudly between bottles of gold-laced serum. No longer hidden on the bottom shelf of speciality beauty stores, oil has been rebranded and repackaged as a haircare staple. But...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3325825/hair-oiling-101-how-revive-ancient-ritual-transforms-your-hair?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3325825/hair-oiling-101-how-revive-ancient-ritual-transforms-your-hair?utm_source=rss_feed</link>
      <pubDate>Sat, 20 Sep 2025 06:00:14 +0000</pubDate>
      <title>Hair oiling 101: how to revive the ancient ritual that transforms your hair</title>
      <enclosure length="4096" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/09/17/d73e40b4-8fc8-432a-ad39-947064ba1c7d_d1cc5d02.jpg?itok=cfN8tnPL&amp;v=1758090816"/>
      <media:content height="3078" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/09/17/d73e40b4-8fc8-432a-ad39-947064ba1c7d_d1cc5d02.jpg?itok=cfN8tnPL&amp;v=1758090816" width="4096"/>
    </item>
    <item>
      <author>Sheena Khemaney</author>
      <dc:creator>Sheena Khemaney</dc:creator>
      <description>It’s crucial to look after your hands all year round, but particularly during the months when they’re more susceptible to becoming dry, cracked or irritated. Consider these fragrant hand wash and lotion pairings – which are either sold individually or as a pre-packaged set – to ensure your hands stay velvety smooth and nourished this autumn.
Aesop

This Resurrection Hand Care Duo (US$75) from the innovative skin, hair and body care brand consists of a wash and a balm that will leave your skin...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3325938/4-fragrant-hand-care-duos-keep-your-skin-soft-smooth-and-nourished-cooler-months?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3325938/4-fragrant-hand-care-duos-keep-your-skin-soft-smooth-and-nourished-cooler-months?utm_source=rss_feed</link>
      <pubDate>Thu, 18 Sep 2025 12:00:08 +0000</pubDate>
      <title>4 fragrant hand care duos to keep your skin soft, smooth and nourished in the cooler months</title>
      <enclosure length="1200" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/09/18/3d72c79e-0cd5-488a-920e-dcbab687fa2c_b0f14f65.jpg?itok=DAobm1yN&amp;v=1758165009"/>
      <media:content height="1200" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/09/18/3d72c79e-0cd5-488a-920e-dcbab687fa2c_b0f14f65.jpg?itok=DAobm1yN&amp;v=1758165009" width="1200"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>There was a time not so long ago when powders were considered the beauty world’s equivalent of a fax machine: reliable, certainly, but dusty, outdated and overshadowed by sleeker alternatives. Remember when “matte” became the new dirty word, and beauty shelves filled with products promising glass skin, liquid glow and “freshly dipped-in-honey” dewiness? But after years spent basking in glossy, cream-based glory, powders are back – and surprisingly, they’re having a lot more fun this time...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3324984/face-powder-making-comeback-dior-gucci-and-chanel-lead-way?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3324984/face-powder-making-comeback-dior-gucci-and-chanel-lead-way?utm_source=rss_feed</link>
      <pubDate>Wed, 10 Sep 2025 10:15:08 +0000</pubDate>
      <title>Face powder is making a comeback as Dior, Gucci and Chanel lead the way</title>
      <enclosure length="1080" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/09/10/ad1d9fb2-5b24-47dc-9963-cf5bdbc5dc7e_a3df6993.jpg?itok=gsHMFT4Y&amp;v=1757479579"/>
      <media:content height="1080" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/09/10/ad1d9fb2-5b24-47dc-9963-cf5bdbc5dc7e_a3df6993.jpg?itok=gsHMFT4Y&amp;v=1757479579" width="1080"/>
    </item>
    <item>
      <author>Vincenzo La Torre</author>
      <dc:creator>Vincenzo La Torre</dc:creator>
      <description>Pat McGrath’s visionary artistry has redefined beauty on the runway over the years, from the striking blue body paint for Schiaparelli’s autumn/winter 2023 haute couture show to the bold kabuki-inspired faces at Louis Vuitton’s autumn/winter 2025. In between, there was also the internet-exploding doll-like, glass skin finish for the Maison Margiela spring/summer 2024 runway, while back in 2019, McGrath made up models with shimmering silver faces and bold red lips at Valentino’s haute couture...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3322302/4-times-pat-mcgraths-creative-make-wowed-runway?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3322302/4-times-pat-mcgraths-creative-make-wowed-runway?utm_source=rss_feed</link>
      <pubDate>Tue, 19 Aug 2025 22:00:14 +0000</pubDate>
      <title>4 times Pat McGrath’s creative make-up wowed on the runway</title>
      <enclosure length="1440" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/08/19/fd420160-2fe1-418a-b0ec-631aa3426fd6_32559439.jpg?itok=8nr9Nwjd&amp;v=1755571688"/>
      <media:content height="1080" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/08/19/fd420160-2fe1-418a-b0ec-631aa3426fd6_32559439.jpg?itok=8nr9Nwjd&amp;v=1755571688" width="1440"/>
    </item>
    <item>
      <author>Salomé Grouard</author>
      <dc:creator>Salomé Grouard</dc:creator>
      <description>When Vietnamese-American singer Sailorr’s first live performances resurfaced online in late 2024, it attracted a lot of attention: not just for her hypnotic music, but for her distinctive black teeth. “So I’m not the only one distracted by her mouth?” read a comment liked nearly 2,700 times under a video of one of her performances.
Against Instagram’s sea of bright-white veneers, Sailorr’s dark smile isn’t just a fashion statement: publicly practising teeth blackening is a homecoming, a cultural...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3321090/why-asian-women-are-reclaiming-tradition-teeth-blackening?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3321090/why-asian-women-are-reclaiming-tradition-teeth-blackening?utm_source=rss_feed</link>
      <pubDate>Sat, 09 Aug 2025 06:00:13 +0000</pubDate>
      <title>Why Asian women are reclaiming tradition with teeth blackening</title>
      <enclosure length="3276" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/08/07/876df7fe-089e-4256-8b89-f5902050bbef_f0e94f00.jpg?itok=oBZwkb6_&amp;v=1754556594"/>
      <media:content height="4095" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/08/07/876df7fe-089e-4256-8b89-f5902050bbef_f0e94f00.jpg?itok=oBZwkb6_&amp;v=1754556594" width="3276"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>The luxury beauty industry has always understood one thing: before we fall in love with a product, we flirt with the packaging. The weight of the bottle, the curve of the cap, the metallic glint under soft lighting – these aren’t just design choices: they’re quiet invitations. Aesthetically pleasing objects activate pleasure centres long before we use them. So when your hand reaches for that elegant matte jar edged in soft gold, your brain is sold on it well before a single ingredient hits your...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3320631/how-packaging-beauty-industry-balancing-sustainability-and-sensory-allure?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3320631/how-packaging-beauty-industry-balancing-sustainability-and-sensory-allure?utm_source=rss_feed</link>
      <pubDate>Mon, 04 Aug 2025 23:00:12 +0000</pubDate>
      <title>How packaging in the beauty industry is balancing sustainability and sensory allure</title>
      <enclosure length="4095" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/08/04/f408462b-6558-4374-9906-6597fa86bbee_21c010b4.jpg?itok=AUKtlfdu&amp;v=1754278421"/>
      <media:content height="3186" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/08/04/f408462b-6558-4374-9906-6597fa86bbee_21c010b4.jpg?itok=AUKtlfdu&amp;v=1754278421" width="4095"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>If hairstyles had passports, the bun would surely boast the most stamps. It’s been everywhere: gracing royal courts and spinning through dance studios, quickly whipped up atop heads on coffee runs and catching the light on fashion runways. This deceptively simple hairstyle has reigned for centuries, repeatedly declared “the look of the season” as though it had ever truly faded from style. The bun is fashion’s quiet overachiever: endlessly adaptable, reliably chic and just as fitting at a couture...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3319151/why-bun-hairstyle-such-versatile-classic-adopt-sleek-chignon-audrey-hepburn-kendall-jenner-and-bella?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3319151/why-bun-hairstyle-such-versatile-classic-adopt-sleek-chignon-audrey-hepburn-kendall-jenner-and-bella?utm_source=rss_feed</link>
      <pubDate>Wed, 23 Jul 2025 22:00:07 +0000</pubDate>
      <title>Why the bun hairstyle is such a versatile classic: adopt the sleek chignon of Audrey Hepburn, Kendall Jenner and Bella Hadid, or the signature messy twist of Meghan Markle to elevate your look</title>
      <enclosure length="1428" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/07/22/67aa33d1-9de9-4c3c-991b-73e8fc2503f4_1f6432dd.jpg?itok=Z_HEA7NS&amp;v=1753177636"/>
      <media:content height="1003" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/07/22/67aa33d1-9de9-4c3c-991b-73e8fc2503f4_1f6432dd.jpg?itok=Z_HEA7NS&amp;v=1753177636" width="1428"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>When Bella Hadid stepped onto the Cannes red carpet this year with glossy, golden-blonde strands, the message was clear: blonde is back. Achieved with the help of colourist Jacob Schwartz and a 14-hour process, the transformation was anything but subtle: a clear pivot from her usual brunette.

After all, Cannes is where celebrities go to reinvent. With the world watching and couture turned up to eleven, the red carpet becomes a stage for beauty debuts. This year, French actress Pom Klementieff’s...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3317900/blonde-back-baby-bella-hadid-and-kristen-stewart-cannes-beyonce-and-marvels-pom-klementieff-theres?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3317900/blonde-back-baby-bella-hadid-and-kristen-stewart-cannes-beyonce-and-marvels-pom-klementieff-theres?utm_source=rss_feed</link>
      <pubDate>Sun, 13 Jul 2025 02:00:11 +0000</pubDate>
      <title>Blonde is back, baby: from Bella Hadid and Kristen Stewart at Cannes, to Beyoncé and Marvel’s Pom Klementieff, there’s a reason your favourite celebrities are lightening up their locks</title>
      <enclosure length="1200" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/07/11/b5617fa4-bfde-42a9-812d-b83004b32ecb_a74aca88.jpg?itok=yf5qE22I&amp;v=1752228926"/>
      <media:content height="1200" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/07/11/b5617fa4-bfde-42a9-812d-b83004b32ecb_a74aca88.jpg?itok=yf5qE22I&amp;v=1752228926" width="1200"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>Once upon a time, protein powder was synonymous with gym culture. Think muscle gain, max reps, and packaging that hinted more at monster truck rallies than mindful wellness. Meanwhile, the women’s health aisle was busy pushing slimming teas, and low-fat granola bars and yogurt cups, murmuring promises of lightness. Protein? That was someone else’s department.
For women, the message was loud and clear: be smaller. But then something shifted. These days, beauty and wellness aren’t so much about...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/wellness/article/3315569/muscle-mainstream-protein-supplements-are-shedding-their-gym-bro-reputation-and-gaining-popularity?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/wellness/article/3315569/muscle-mainstream-protein-supplements-are-shedding-their-gym-bro-reputation-and-gaining-popularity?utm_source=rss_feed</link>
      <pubDate>Tue, 24 Jun 2025 23:00:08 +0000</pubDate>
      <title>From muscle to mainstream: protein supplements are shedding their ‘gym bro’ reputation and gaining popularity among women, with Addison Rae, Khloé Kardashian and Venus Williams all launching lines</title>
      <enclosure length="3368" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/06/24/9ad3e1e5-74bd-493c-b55e-e33a7968aab8_f4ed9cc0.jpg?itok=LN-jU2xz&amp;v=1750734432"/>
      <media:content height="4096" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/06/24/9ad3e1e5-74bd-493c-b55e-e33a7968aab8_f4ed9cc0.jpg?itok=LN-jU2xz&amp;v=1750734432" width="3368"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>In retrospect, the contouring craze of the mid-2010s seems almost comically dramatic, with faces painted in thick stripes of bronzer, while powders and creamy highlights were blended with military precision. Back then, Kim Kardashian selfies became doctrine, beauty influencers waved contour sticks like paintbrushes, and the phrase “carved cheekbones” took on an intimidatingly literal meaning. But in the past decade, beauty has evolved past that exaggerated artistry. The paint-by-numbers approach...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3315449/evolution-facial-contouring-kim-kardashians-comical-carved-cheekbone-selfies-2010s-todays-subtler?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3315449/evolution-facial-contouring-kim-kardashians-comical-carved-cheekbone-selfies-2010s-todays-subtler?utm_source=rss_feed</link>
      <pubDate>Mon, 23 Jun 2025 23:00:08 +0000</pubDate>
      <title>The evolution of facial contouring: from Kim Kardashian’s comical ‘carved’ cheekbone selfies of the 2010s, to today’s subtler make-up and longer lasting bio-stimulating injectables</title>
      <enclosure length="3276" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/06/23/da4083c7-b44a-49a0-ba1a-09e110457937_0bb8d8cc.jpg?itok=XykDpCjK&amp;v=1750656117"/>
      <media:content height="4095" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/06/23/da4083c7-b44a-49a0-ba1a-09e110457937_0bb8d8cc.jpg?itok=XykDpCjK&amp;v=1750656117" width="3276"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>Once upon a time, male grooming meant a splash of cologne after shaving nothing more than the facial area. But nowadays, men are wielding something called the Ballber (from male body care brand Happy Nuts), trimming below the belt like they’re tending a high-end garden.
Manscaping (aka male body grooming) has evolved from a whispered euphemism to a billion-dollar industry, packaged in matte black and stamped with bold, hypermasculine names. But behind the slick marketing lies something more...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3314859/manscaping-20-proudly-hairy-henry-cavill-benny-blanco-and-mark-ruffalo-bradley-cooper-nick-jonas-and?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3314859/manscaping-20-proudly-hairy-henry-cavill-benny-blanco-and-mark-ruffalo-bradley-cooper-nick-jonas-and?utm_source=rss_feed</link>
      <pubDate>Sat, 21 Jun 2025 22:15:06 +0000</pubDate>
      <title>Manscaping 2.0: from proudly hairy Henry Cavill, Benny Blanco and Mark Ruffalo, to Bradley Cooper, Nick Jonas and Ed Westwick embracing a middle ground – plus the best tools for the modern male groomer</title>
      <enclosure length="2028" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/06/18/f41a3b68-149d-48da-a9c6-5c4cd76190c0_732259d9.jpg?itok=zCOzpu6N&amp;v=1750217190"/>
      <media:content height="3042" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/06/18/f41a3b68-149d-48da-a9c6-5c4cd76190c0_732259d9.jpg?itok=zCOzpu6N&amp;v=1750217190" width="2028"/>
    </item>
    <item>
      <author>Gloria Tso</author>
      <dc:creator>Gloria Tso</dc:creator>
      <description>For the better part of the past decade, South Korea has reigned supreme as the epicentre of entertainment and celebrity-driven trends in Asia. But Thailand, with its own brand of bankable stars, fast-growing economy and inviting culture, is on the rise. Nowhere is this more evident than in the realm of beauty: Thai brands, bolstered by a booming creative scene and promoted by local celebrities with a global reach, are quickly taking over.
At the nexus of this rapid evolution is Karmart, a...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3312853/how-karmart-rode-thai-beauty-wave-2gether-stars-bright-and-win-cathy-doll-ambassadors-and-support?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3312853/how-karmart-rode-thai-beauty-wave-2gether-stars-bright-and-win-cathy-doll-ambassadors-and-support?utm_source=rss_feed</link>
      <pubDate>Sat, 07 Jun 2025 01:00:09 +0000</pubDate>
      <title>How Karmart rode the Thai beauty wave: with Jackson Wang and Lisa from Blackpink as fans and support from Kim Kardashian favourite Patrick Ta, the beauty retailer is setting its sight on the world</title>
      <enclosure length="3134" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/06/03/d5e1657d-0bdc-4404-b08c-9f63c3bffcbc_58be4eb0.jpg?itok=afj6QtwG&amp;v=1748931855"/>
      <media:content height="2088" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/06/03/d5e1657d-0bdc-4404-b08c-9f63c3bffcbc_58be4eb0.jpg?itok=afj6QtwG&amp;v=1748931855" width="3134"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>When Gwyneth Paltrow shared her skincare routine in a 2021 YouTube video for Vogue, fans were captivated – until she dropped her take on SPF. She wrapped up with a dab of Tinted Sunscreen SPF 30, casually mentioning, “I’m not a head-to-toe latherer of sunscreen, but I like to put some on my nose and the area where the sun really hits.” A few dainty dabs, and that was it. Viewers didn’t miss a beat, pointing out that a light tap of sunscreen won’t exactly fend off UV rays, sparking a spirited...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3312726/why-are-gwyneth-paltrow-and-tiktokkers-shunning-sunscreen-despite-science-fear-over-unknown?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3312726/why-are-gwyneth-paltrow-and-tiktokkers-shunning-sunscreen-despite-science-fear-over-unknown?utm_source=rss_feed</link>
      <pubDate>Tue, 03 Jun 2025 04:00:10 +0000</pubDate>
      <title>Why are Gwyneth Paltrow and TikTokkers shunning sunscreen, despite the science? Fear over unknown chemicals and a distrust of commercial brands is fuelling DIY alternatives to proper sun care</title>
      <enclosure length="3000" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/06/02/388ef6b0-918d-4bab-9c29-4da35bf5648b_c84662ce.jpg?itok=tplAKGYD&amp;v=1748849846"/>
      <media:content height="3000" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/06/02/388ef6b0-918d-4bab-9c29-4da35bf5648b_c84662ce.jpg?itok=tplAKGYD&amp;v=1748849846" width="3000"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>Long before TikTok turned self-care into a competitive sport, Marilyn Monroe had set the gold standard. The image of Monroe in bed wrapped in nothing but a mist of Chanel N°5 is almost as iconic as the fragrance itself; it was an indulgence that made perfume less of a habit and more of a seductive final act.

Fast-forward to today, and bedtime fragrance has been rediscovered, though the aesthetic has shifted. The Old Hollywood fantasy of silk negligees and boudoir vanity tables has been traded...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3311354/bedtime-perfumes-are-having-moment-why-chanel-chance-eau-fraiche-phlur-vanilla-skin-narciso?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3311354/bedtime-perfumes-are-having-moment-why-chanel-chance-eau-fraiche-phlur-vanilla-skin-narciso?utm_source=rss_feed</link>
      <pubDate>Thu, 22 May 2025 08:00:12 +0000</pubDate>
      <title>Bedtime perfumes are having a moment: why Chanel Chance Eau Fraîche, Phlur Vanilla Skin, Narciso Rodriguez Musc Nude and other sleep-friendly fragrances are big on #perfumetok</title>
      <enclosure length="4095" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/05/22/d9282e4c-1d17-442e-be0f-d595b2f0beb1_2a9c0496.jpg?itok=tEgoxhmh&amp;v=1747899090"/>
      <media:content height="2731" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/05/22/d9282e4c-1d17-442e-be0f-d595b2f0beb1_2a9c0496.jpg?itok=tEgoxhmh&amp;v=1747899090" width="4095"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>Skin changes are part of life, but who says your skin can’t stay as fresh and vibrant as you feel? An exciting approach to skincare revolves around tapping into the body’s own powers to regenerate. The secret? Biological materials – your own blood, fat and stem cells – turned into powerful, bespoke skincare solutions that support natural renewal.
These cutting-edge procedures are grounded in regenerative medicine – historically used to treat injuries, but now entering the beauty sphere.

Take...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3310609/why-science-behind-kim-kardashians-vampire-facial-remains-popular-platelet-rich-plasma-therapy?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3310609/why-science-behind-kim-kardashians-vampire-facial-remains-popular-platelet-rich-plasma-therapy?utm_source=rss_feed</link>
      <pubDate>Mon, 19 May 2025 00:00:10 +0000</pubDate>
      <title>Why the science behind Kim Kardashian’s ‘vampire facial’ remains popular – from platelet-rich plasma therapy to extracting stem cells after liposuction to be used in regenerative treatments</title>
      <enclosure length="4095" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/05/16/e2b935b8-b06e-4b8c-b36c-97d31608be62_3820e5ed.jpg?itok=sZXce4cF&amp;v=1747377633"/>
      <media:content height="3011" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/05/16/e2b935b8-b06e-4b8c-b36c-97d31608be62_3820e5ed.jpg?itok=sZXce4cF&amp;v=1747377633" width="4095"/>
    </item>
    <item>
      <description>For thousands of years, gourmands have sought out truffles – considered a food of the gods – for their rich fragrance and woody flavour. Culinary use of the ingredient, which is technically the fruiting body of subterranean fungi, was documented in ancient Roman texts by Pliny the Elder, it was beloved by the Etruscans before that.
Centuries later during the Renaissance, Italian noblewoman turned French queen Catherine de’ Medici brought the white truffle to the French court. And in 1954,...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/beauty-news/article/3305775/how-truffles-are-revolutionising-skincare-court-catherine-de-medici-netflixs-dating-show-singles?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/beauty-news/article/3305775/how-truffles-are-revolutionising-skincare-court-catherine-de-medici-netflixs-dating-show-singles?utm_source=rss_feed</link>
      <pubDate>Thu, 24 Apr 2025 06:00:09 +0000</pubDate>
      <title>How truffles are revolutionising skincare: from the court of Catherine de’ Medici to Netflix’s dating show Single’s Inferno, the culinary delicacy is now coveted for its anti-ageing properties</title>
      <enclosure length="4095" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/04/09/12812dc5-44a6-4e90-a729-c9673afd6272_5287a871.jpg?itok=jHHAXwg4&amp;v=1744168094"/>
      <media:content height="2730" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/04/09/12812dc5-44a6-4e90-a729-c9673afd6272_5287a871.jpg?itok=jHHAXwg4&amp;v=1744168094" width="4095"/>
    </item>
    <item>
      <author>Carolina Malis</author>
      <dc:creator>Carolina Malis</dc:creator>
      <description>As spring’s first blooms stretch towards the sun, a familiar word begins to flutter through the wellness lexicon: detox. Once merely synonymous with purity and rejuvenation, detoxing has entered the realm of juice bars and influencers in the modern age – promising miraculous transformations wrapped in the glow of green smoothies and turmeric-laced elixirs. But before trading an almond-milk latte for a week of liquefied kale, it’s worth peeling back the shiny labels to uncover what’s behind the...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/article/3305059/detox-dos-and-donts-spring-fads-often-promise-instant-results-away-juice-cleanses-science-shows-body?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/article/3305059/detox-dos-and-donts-spring-fads-often-promise-instant-results-away-juice-cleanses-science-shows-body?utm_source=rss_feed</link>
      <pubDate>Thu, 17 Apr 2025 06:00:08 +0000</pubDate>
      <title>Detox dos and don’ts: spring fads often promise instant results, but away from the juice cleanses, science shows that the body needs a healthy diet, exercise and sleep in today’s highly toxic world</title>
      <enclosure length="4095" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/04/03/f50f22cc-7062-4bb1-879d-4740bd6102d5_af90c68c.jpg?itok=OeYRvHSy&amp;v=1743668191"/>
      <media:content height="2730" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/04/03/f50f22cc-7062-4bb1-879d-4740bd6102d5_af90c68c.jpg?itok=OeYRvHSy&amp;v=1743668191" width="4095"/>
    </item>
    <item>
      <description>Skincare has its fair share of fleeting trends and buzzy ingredients that rise to fame faster than the latest celebrity skincare line, only to fade into the background as the next big thing takes centre stage. But every now and then, an ingredient comes along with true staying power. Enter salicylic acid, the unassuming but undeniably effective beta-hydroxy acid (BHA) that has been quietly holding down its A-list skincare status for years.

For those grappling with oily skin, persistent...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3305773/secret-power-salicylic-acid-unsung-superhero-skincare-routines-guide-its-benefits-and-uses-and?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3305773/secret-power-salicylic-acid-unsung-superhero-skincare-routines-guide-its-benefits-and-uses-and?utm_source=rss_feed</link>
      <pubDate>Wed, 09 Apr 2025 06:00:16 +0000</pubDate>
      <title>The secret power of salicylic acid, unsung superhero of skincare routines: a guide to its benefits and uses, and to finding complementary products for your skin type</title>
      <enclosure length="1536" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/04/09/cf0b79a5-e913-4a2b-8812-e0126e1cfc71_e60d9de1.jpg?itok=kH1NXiNG&amp;v=1744167227"/>
      <media:content height="1746" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/04/09/cf0b79a5-e913-4a2b-8812-e0126e1cfc71_e60d9de1.jpg?itok=kH1NXiNG&amp;v=1744167227" width="1536"/>
    </item>
    <item>
      <description>Some beauty topics live in the shadows, discussed in hushed tones between salon appointments or slipped into self-care chats with the kind of discretion usually reserved for scandalous gossip. They’re the ones everyone deals with but few openly acknowledge, lingering in the unspoken corners of beauty routines. Women’s facial hair sits (perhaps too) comfortably in this category – entirely natural, incredibly common, and yet still treated like a dirty secret.
The reality of peach fuzz, a rogue...</description>
      <guid isPermaLink="true">https://www.scmp.com/magazines/style/beauty/trends/article/3304710/womens-facial-hair-thing-adele-and-meghan-trainor-we-should-talk-about-it-and-how-it-changes-age?utm_source=rss_feed</guid>
      <link>https://www.scmp.com/magazines/style/beauty/trends/article/3304710/womens-facial-hair-thing-adele-and-meghan-trainor-we-should-talk-about-it-and-how-it-changes-age?utm_source=rss_feed</link>
      <pubDate>Tue, 01 Apr 2025 10:00:14 +0000</pubDate>
      <title>Women’s facial hair is a thing: like Adele and Meghan Trainor, we should talk about it and how it changes with age, pregnancy and hormones, whether you prefer threading, IPL or leaving it au naturel</title>
      <enclosure length="2730" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/04/07/b134ea32-5759-48c4-a568-2dcde7dab958_c3ecc7f7.jpg?itok=HwvVVi_5&amp;v=1743992353"/>
      <media:content height="4095" medium="image" type="image/jpeg" url="https://cdn.i-scmp.com/sites/default/files/styles/1280x720/public/d8/images/canvas/2025/04/07/b134ea32-5759-48c4-a568-2dcde7dab958_c3ecc7f7.jpg?itok=HwvVVi_5&amp;v=1743992353" width="2730"/>
    </item>
  </channel>
</rss>