https://www.scmp.com/rss/520109/feed en https://assets.i-scmp.com/static/img/icons/scmp-meta-1200x630.png https://www.scmp.com On November 11, 2009, Alibaba’s first Singles’ Day, also known as Double 11, began as a modest online shopping event with just 27 brands participating on the group’s e-commerce platforms. Fast-forward to today, and it has become the world’s largest annual retail extravaganza that features about 300,000 brands of various sizes, including a multitude of small and medium-sized enterprise merchants. As the digital retail landscape continues to shift, Taobao and Tmall Group (TTG), Alibaba Group’s... https://www.scmp.com/native/tech/topics/insights-e-commerce-growth/article/3286278/how-alibaba-fuelling-e-commerce-growth-enhancing-shopping-experiences?utm_source=rss_feed https://www.scmp.com/native/tech/topics/insights-e-commerce-growth/article/3286278/how-alibaba-fuelling-e-commerce-growth-enhancing-shopping-experiences?utm_source=rss_feed Wed, 13 Nov 2024 08:00:08 +0000