https://www.scmp.com/rss/523534/feed en https://assets.i-scmp.com/static/img/icons/scmp-meta-1200x630.png https://www.scmp.com Advertising partner Advertising partner [The content of this article has been produced by our advertising partner.]  Artificial intelligence is no longer a buzzword—it’s the engine of the next wave of marketing growth. From hyper‑personalised experiences to automated decisioning and new revenue models, AI is reshaping how brands create, communicate and convert. For leaders who want to move beyond inspiration to impact, IAB HK’s C25 is the region’s must‑attend forum for putting “AI in Action.” IAB Hong Kong convenes the region’s... https://www.scmp.com/presented/business/topics/iab-hk-c25/article/3326146/iab-hk-c25-where-asias-top-marketers-put-ai-action?utm_source=rss_feed https://www.scmp.com/presented/business/topics/iab-hk-c25/article/3326146/iab-hk-c25-where-asias-top-marketers-put-ai-action?utm_source=rss_feed Mon, 13 Oct 2025 23:00:08 +0000