https://www.scmp.com/rss/525667/feed en https://assets.i-scmp.com/static/img/icons/scmp-meta-1200x630.png https://www.scmp.com Advertising partner Advertising partner [The content of this article has been produced by our advertising partner.] Ekimetrics, in partnership with The Marketing Society, recently launched The CMO Tension Report, a new piece of research drawing on conversations with 14 Chief Marketing Officers (CMOs) and business leaders across Asia-Pacific. That tension plays out across multiple dimensions simultaneously - AI, creativity, measurement, ownership, short-term versus long-term - and in a region as vast and varied as APAC, every one of... https://www.scmp.com/presented/business/topics/cmo-tension-report/article/3353524/growth-vs-reality-inside-tensions-facing-apacs-top-marketers?utm_source=rss_feed https://www.scmp.com/presented/business/topics/cmo-tension-report/article/3353524/growth-vs-reality-inside-tensions-facing-apacs-top-marketers?utm_source=rss_feed Wed, 20 May 2026 16:00:05 +0000