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Alibaba invests US$145 million in Chinese women’s football after Fifa Women’s World Cup showing
- Promise of 1 billion yuan over the next decade to make game more accessible
- Move backed by charitable foundations of Jack Ma and Joe Tsai is welcomed by CFA
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Alipay, the payment platform owned by Chinese e-commerce giant Alibaba, has promised to invest 1 billion yuan in women’s football over the next decade.
The fund was inspired by the performance of the Chinese women’s national team at the Fifa Women’s World Cup in France, where the “Steel Roses” reached the last 16.
It was reported in Chinese media last year that Alibaba founder Jack Ma had come up with a plan to sponsor the women’s team after visiting them at the Asian Games in Indonesia, where they finished runners-up.
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The unprecedented donation to the Chinese Football Association was announced at the firm’s Hangzhou headquarters on Friday.
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The money will come from the Alipay Foundation, the firm’s charitable arm, along with the foundations of Jack Ma and Joe Tsai, the Alibaba co-founder.
The funds will be managed by the three foundations and the Chinese FA.
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