Students at Shenyang Sport University pose for a group picture with a portrait of Kobe Bryant of the Los Angeles Lakers ahead of his final NBA game in 2016. Photo: Xinhua
Jonathan White
Opinion

Opinion

Jonathan White

China’s love for Kobe Bryant shows other sports how to follow in his footsteps

  • Star only grew in popularity after retirement and despite commercial success showed genuine interest in the country
  • Tributes paid by Chinese fans and former Los Angeles Lakers teammates on social media show how beloved NBA champion was
Students at Shenyang Sport University pose for a group picture with a portrait of Kobe Bryant of the Los Angeles Lakers ahead of his final NBA game in 2016. Photo: Xinhua
READ FULL ARTICLE