An American fan cheers on her team at the 2015 Presidents Cup at Jack Nicklaus Golf Club Korea on October 9. Photo: EPA An American fan cheers on her team at the 2015 Presidents Cup at Jack Nicklaus Golf Club Korea on October 9. Photo: EPA
An American fan cheers on her team at the 2015 Presidents Cup at Jack Nicklaus Golf Club Korea on October 9. Photo: EPA
Tim Noonan
Opinion

Opinion

Tim Noonan

Storied institutions like the European Tour must loosen up and adapt to golf's new Asian culture

European Tour players and officials must learn to like mobile phones and the norms of young fans in their expanded playground

An American fan cheers on her team at the 2015 Presidents Cup at Jack Nicklaus Golf Club Korea on October 9. Photo: EPA An American fan cheers on her team at the 2015 Presidents Cup at Jack Nicklaus Golf Club Korea on October 9. Photo: EPA
An American fan cheers on her team at the 2015 Presidents Cup at Jack Nicklaus Golf Club Korea on October 9. Photo: EPA
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Tim Noonan

Tim Noonan

Tim Noonan has been crafting uniquely provocative columns for the SCMP and SMP for more than a decade. A native of Canada, he has over 20 years’ experience in Asia and has been a regular contributor to a number of prominent publications, including Time magazine, Forbes, The New York Times, The International Herald Tribune and The Independent.