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Opinion | Why golf suddenly looks to be in favour in China once again – and how Asian Tour can cash in
Surprise reconciliation with Chinese Golf Association should be win-win for all concerned – but PGA Tour might be frozen out
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It seems unlikely that China’s president, Xi Jinping, will play golf with Donald Trump at next month’s rumoured meeting at his US counterpart’s Mar-a-Lago resort.
Xi, according to state TV, used to carry 100kg of grain for 5km on one shoulder while sent down to the country during the Cultural Revolution; despite this athleticism, he seems no fan of golf. It was briefly ‘banned’ in 2015 as a result of Xi’s anti-corruption drive so the ‘optics’ of a swift 18 with The Donald are not great.
In January this year 111 illegally constructed courses were shut down in what seemed another blow. But the Chinese Golf Association has announced a new-look China Tour for this year that will feature a minimum of 12 events each with minimum prize money of US$200,000. It has published a draft five-year plan to develop the game that hits every buzzword in China’s drive to make sport and healthy living key parts of the economy and people’s lives. The plan is contrite about previous excesses in course-building, etc, and pledges to make the game for the people rather than elites, by taking it into schools and so on.
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The fact the sport is now in the Olympics is also a huge factor – Rio bronze medallist Feng Shanshan was even congratulated by Xi in person.
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