Asian football’s first NFT to launch in October, HKPL side RCFC and OliveX announce

Name: Hong Kong’s latest tech unicorn Animoca Brands is betting big on video game NFTs
Uploaded: 2021-08-29T01:00:13.000Z
Duration: 4 min 42 s
Description: Hong Kong’s latest tech unicorn Animoca Brands is betting big on video game NFTs

Winning bidders will get access to matches and even chance to train with the team as part of promotion, OliveX and club announce

‘With Messi taking crypto as part of his pay at PSG and record-breaking deals for NBA Top Shots, it’s time for Asian clubs to follow suit’

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Resources Capital's Felipe Sa (centre) tries to escape the attentions of Eastern defenders Alexander Jojo (left) and Eduardo Praes in the Sapling Cup. Photo: HKFA

Jonathan White

Published: 9:00am, 29 Aug 2021

Hong Kong Premier League side Resources Capital Football Club (RCFC) and OliveX have officially launched Asia’s first football NFT deal, announcing that fans can get them in October.

The HKPL side and the Hong Kong-based digital health and fitness company held a press conference in midweek to confirm the details of the revenue-sharing NFT partnership.

An auction of the NFTs will take place at some point in October, on a Chinese-language website dedicated to Hong Kong football club NFTs and on global marketplace OpenSea.

“This is a big day in Asia’s sporting history, both for the fans and for RCFC. Football clubs are always looking for ways to excite their fans and build their loyalty, especially in the new Covid world,” said OliveX CEO Keith Rumjahn.

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Hong Kong’s latest tech unicorn Animoca Brands is betting big on video game NFTs

The CEO referenced the deal with Lionel Messi and his new club Paris St Germain, which has seen the Argentine superstar take cryptocurrency from club sponsor Socios as part of his pay package, and the success of the video-based NBA Top Shots NFTs.

“As the NFT sports wave continues to gain momentum, with Messi taking crypto as part of his pay at PSG and record-breaking deals for NBA Top Shots, it’s time for Asian clubs to offer their fans the opportunity to take part in this exciting trend,” Rumjahn said.