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Phil Jackson seeks to recreate magic with the Knicks as their new president

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Phil Jackson brings a wealth of experience and championship-winning qualities to the New York Knicks. Photo: EPA

As he was officially unveiled as their president, returning to the team where he started his glittering career, Phil Jackson vowed to revive the struggling New York Knicks.

The 68-year-old Hall of Famer, who has won a record 13 NBA titles as a player and coach, said his aim was to bring a winning tradition back to New York.

"I am going to jump in with both feet," Jackson said during a news conference at Madison Square Garden. "We want to build a team."

I am going to jump in with both feet. We want to build a team. We are looking forward to embracing the past but also looking forward
Phil Jackson

Jackson will be trying to recreate the magic he was part of with the Knicks in the 1970s. He was a player for them from 1967 to 1978 - winning two titles - and has been put in charge of all basketball decisions.

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"We are looking forward to embracing the past but also looking forward," said Jackson, who never had a losing season in the NBA as a head coach. "To come back to the place where I started in basketball is a great feeling."

Jackson signed a five-year contract - believed to be worth US$60 million - but wouldn't commit to a timeline on how long it would take to restore the team to winning ways.

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Jackson won 11 NBA titles as a coach, surpassing the previous record of nine set by Red Auerbach. He retired from coaching in May 2011 after leading the Chicago Bulls to six crowns in the 1990s and then the Los Angeles Lakers to five titles. His last title came in 2010 with Los Angeles.

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