Dianping, China’s Yelp, 'in no hurry' for public share offer: co-founder

The co-founder of Dianping, China’s largest restaurant, entertainment and services review and daily deals website, played down speculation of a public share offering, saying that instability in financial markets and its own rapid growth make the timing unsuitable.

Long Wei, 43, told the South China Morning Post on the sidelines of the 2015 Global Mobile Internet Conference (GMIC) in Beijing that the company is growing quickly, with some of the sectors it works in set to double or triple in size in the next six months.  

"Because of our fast growth, the company’s development is unpredictable to non-professional investors. That's why we'd rather to work with private equity at the moment," he said.

Dianping, often compared to US online review and information site Yelp Inc, has more than 200 million users in about 2,300 Chinese cities of its information on restaurants, cinemas, wedding and holiday planning. Founded in 2003, the company has some 10,000 employees.

Media reports earlier this month said it raised around US$850 million from a group of investors, valuing it at about US$4 billion. One of its major shareholders is internet giant Tencent.

Long said the current focus of the company is how to implement its Online to Offline (O2O) strategy, to connect all key services. For example, when a user wants a meal, Dianping’s service should cover all the steps from picking a restaurant and reserving seats to ordering dishes, he said.