ByteDance has been forced into a corner by the Trump administration, which now says it must sell the US version of its global short video hit TikTok within 90 days. Illustration: Lau Ka-kuenByteDance has been forced into a corner by the Trump administration, which now says it must sell the US version of its global short video hit TikTok within 90 days. Illustration: Lau Ka-kuen
ByteDance has been forced into a corner by the Trump administration, which now says it must sell the US version of its global short video hit TikTok within 90 days. Illustration: Lau Ka-kuen

Selling TikTok in the US is a pivotal moment for ByteDance – but a deal is easier said than done

  • TikTok is famous for its AI-powered recommendation system, which feeds curated content to users based on their interests
  • The US market is a bellwether for others, with user habits there followed in other countries

Topic |   TikTok
ByteDance has been forced into a corner by the Trump administration, which now says it must sell the US version of its global short video hit TikTok within 90 days. Illustration: Lau Ka-kuenByteDance has been forced into a corner by the Trump administration, which now says it must sell the US version of its global short video hit TikTok within 90 days. Illustration: Lau Ka-kuen
ByteDance has been forced into a corner by the Trump administration, which now says it must sell the US version of its global short video hit TikTok within 90 days. Illustration: Lau Ka-kuen
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