CheetahPhone sees another Chinese smartphone vendor join a saturated global market
Chinese mobile security specialist Cheetah Mobile is targeting EU countries with 199-euro (US$219) device
Chinese developer Cheetah Mobile, the world’s leading mobile security and utility apps provider, has entered the crowded global smartphone market with a branded Android mobile device targeted at European Union countries.
“Cheetah Mobile’s mission is to make the mobile experience speedier, safer and simpler, and CheetahPhone stays true to that,” chief executive Fu Sheng said in a statement during the launch of the device at this week’s Mobile World Congress trade show in Barcelona.
The New York-listed company teamed up with Shenzhen-based electronics manufacturer Cubot, which develops low-cost smartphones, accessories and smart wearable devices for markets across Europe, Africa, South America and the Middle East.
“By joining forces, we’ve produced a Cheetah device that’s optimised for beauty, speed, and endurance,” Cubot vice-president Richard Meng said.
The CheetahPhone has the latest version of the Android operating system, high-definition touch display, 13-megapixel back and 8MP front cameras, and fingerprint-recognition sensor.