People try beauty products at beauty counters at Times Square, Causeway Bay, in 2012. Physical shops may soon be upgraded with virtual and augmented reality displays. Photo: SCMP

Retailers like JD.com try out virtual showrooms, augmented reality mirrors to boost sales

For high street retailers grappling with decreasing footfall and increasing rent, VR may help to cut costs and increase sales

Topic |   China technology

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People try beauty products at beauty counters at Times Square, Causeway Bay, in 2012. Physical shops may soon be upgraded with virtual and augmented reality displays. Photo: SCMP
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