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Apple

Apple likely to unveil new iPads and Mac computers this month in New York

  • This will mark the first Apple product introduction to take place in New York since the company unveiled its digital textbooks service in 2012
  • The launch will take place at the Brooklyn Academy of Music’s Howard Gilman Opera House.
PUBLISHED : Friday, 19 October, 2018, 1:21pm
UPDATED : Friday, 19 October, 2018, 1:20pm

Apple Inc. said it will hold a product announcement Oct. 30 in Brooklyn, New York, likely to unveil new iPads and Mac computers.

The invitation to media reads, “There’s more in the making,” without specifying what would be introduced. The Cupertino, California-based technology giant is planning the biggest revamp to the iPad Pro since it first went on sale in 2015, as well as a lower-cost MacBook laptop and a new Mac mini desktop, Bloomberg News reported earlier this year.

On its website, Apple said the event will be live streamed. This will mark the first Apple product introduction to take place in New York since the company unveiled its digital textbooks service in 2012. It is, however, the second Apple product launch outside of California this year. In March, the company announced new education software and an update to the entry-level iPad at a Chicago-area high school.

The October launch, the month in which Apple has previously debuted new Macs and iPads, will take place at the Brooklyn Academy of Music’s Howard Gilman Opera House.