Cosplayers perform at the Bilibili stand during ChinaJoy at Shanghai New International Expo Center, China, on July 31, 2020. Photo: Getty Images Cosplayers perform at the Bilibili stand during ChinaJoy at Shanghai New International Expo Center, China, on July 31, 2020. Photo: Getty Images
Cosplayers perform at the Bilibili stand during ChinaJoy at Shanghai New International Expo Center, China, on July 31, 2020. Photo: Getty Images
Bilibili

Bilibili: How a Chinese site dedicated to anime subculture grew up with its Gen Z users to become a mainstream success

  • The Chinese video streaming site is trying to maintain its unconventional appeal and sense of community, as it embraces a wider audience
  • Early users say Bilibili is losing its original charm, but some analysts say there are no obvious alternatives

Topic |   Bilibili
Cosplayers perform at the Bilibili stand during ChinaJoy at Shanghai New International Expo Center, China, on July 31, 2020. Photo: Getty Images Cosplayers perform at the Bilibili stand during ChinaJoy at Shanghai New International Expo Center, China, on July 31, 2020. Photo: Getty Images
Cosplayers perform at the Bilibili stand during ChinaJoy at Shanghai New International Expo Center, China, on July 31, 2020. Photo: Getty Images
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