Alibaba Cloud, the cloud computing unit of Alibaba Group Holding , is undergoing a reshuffle among senior executives, Chinese media reported on Wednesday. Ren Geng, head of China market at Alibaba Cloud, has resigned, with current Alibaba Cloud vice-president Huang Haiqing set to step into the role once Ren has left, according to news website Leiphone.com. Before joining Alibaba, Huang worked for Dell, Oracle, and Tencent Cloud. At the same time, Alibaba vice-president Guo Jijun, who is responsible for sales and ecosystem development of Alibaba Cloud, is also resigning, the report said. Alibaba Cloud declined to comment. Alibaba owns the South China Morning Post . China disciplines Alibaba Cloud for handling of Log4j bug The news website reported earlier that Cai Yinghua, a former president of Huawei Enterprise Business Group at Huawei Technologies Co, would join Alibaba, which the company has not confirmed. The reshuffle comes as China’s entire technology industry is undergoing change after rapid development over the past several years. After months of regulatory crackdowns, the industry has recently seen a wave of job cuts at the country’s largest tech firms. Alibaba reported a 10 per cent revenue increase in the three months ended December 31, marking its slowest sales growth since it went public in 2014. Revenue at its cloud unit was comparatively rosy, rising 19 per cent compared with the same quarter in 2020. Revenue streams are “becoming more diversified with revenue contribution from non-internet industries steadily increasing”, the company said in its financial report. Alibaba Cloud is also ramping up its international presence and has added two data centres in the Asia-Pacific region: one in South Korea and the other in Thailand. China’s cloud services sector is growing fast, and competition is rising along with it. The market grew 33 per cent in the fourth quarter over the previous year, according to Canalys. Alibaba Cloud maintained its No 1 position for the year, according to the market research firm, followed by Huawei Cloud and Tencent Cloud. However, Alibaba continues to face headwinds amid regulatory scrutiny that started at the end of 2020 and has sent its stock price plummeting to about a third of its peak a year and a half ago. At the end of last year, the company’s cloud unit was disciplined by China’s internet security regulator for failing to first report the critical Apache Log4j vulnerability to the government. News of the flaw in the widely used piece of software sent shock waves through the cybersecurity industry. An Alibaba Cloud engineer first notified the Apache Software Foundation, following industry norms for zero-day exploits. As a result, the Ministry of Industry and Information Technology suspended its work with Alibaba Cloud as a cybersecurity threat intelligence partner for six months. Alibaba Cloud said it would work to improve risk management and compliance . In other areas, China’s tech giants have been scaling back, leading to thousands of lost jobs. On-demand delivery giant Meituan recently joined its peers in letting many of its employees go, the Post reported this week . Video-streaming platform Bilibili and short video company Kuaishou said they have no plans to expand headcounts at all this year.