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Apple casts fresh vote of confidence in China’s manufacturing supply chain as Luxshare said to make new mixed-reality headset

  • The reported deal would mark the first time that Apple has enlisted a mainland Chinese supplier to build a ‘first-generation’ product
  • Shenzhen-based Luxshare, which is Apple’s primary contract manufacturer of AirPods, was recently tapped to make iPhones

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Luxshare Precision Industry Co, which primarily supplies AirPods, was reportedly awarded by Apple with orders for the iPhone 15 Pro models scheduled for release later this year. Photo: Shutterstock
Ben Jiangin Beijing
Apple appears to have cast a fresh vote of confidence in China’s manufacturing supply chain, following news that it selected AirPods supplier Luxshare Precision Industry Co to build the US tech giant’s much-anticipated mixed-reality headset.

While neither Apple nor Luxshare officially confirmed that deal, which was first reported by Nikkei Asia on Thursday, analysts said the partnership was a natural development given the Chinese contractor’s long experience with building innovative wearable consumer electronics devices.

“It was just a matter of time before Apple tapped Luxshare to make a new product,” said Ivan Lam, a senior analyst at tech consultancy Counterpoint Research. He added that this deal would mark the first time that Apple has enlisted a mainland Chinese supplier to build a “first-generation” product.

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Apple aims to unveil the new device, which melds virtual reality (VR) and augmented reality (AR) technologies, at its annual Worldwide Developers Conference in June, according to a report last week by Bloomberg, which cited people familiar with the matter.
A concept design for an Apple mixed-reality headset by industrial designer Antonio De Rosa. Photo: Handout
A concept design for an Apple mixed-reality headset by industrial designer Antonio De Rosa. Photo: Handout

“Apple’s strategy to have multiple suppliers for one product works on a new product as well,” Counterpoint’s Lam said. “It has contracted Foxconn or Pegatron [to make] new products before. Now it’s Luxshare’s turn.”

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