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Agence France-Presse

TikTok, the social platform known for its addictive video content, announced on Monday that it will offer text-only posts, becoming the latest tech giant to offer an alternative to embattled Twitter.
The text posts on TikTok will most closely resemble similar offerings on Instagram, which earlier this month also launched a challenge to Twitter – which owner Elon Musk renamed X – called Threads.
Like Meta-owned Threads, TikTok benefits from its size, with around 1.4 billion monthly active users, according to specialist site Business of Apps.
But unlike Facebook’s parent company, it has chosen to integrate its new text-only feature into its app rather than launch a separate product, as Meta did with Threads.
Musk replaces Twitter website bird logo with X designed by a fan
TikTok’s version will remain more visual than a Twitter or Threads post, with users able to add a colour background, music and stickers to the post.
The Chinese-owned company said the new format will expand “boundaries of content creation for everyone on TikTok” and tap into the “creativity” seen in comments and captions, the company said.
In addition to Threads, smaller platforms such as Mastodon, Bluesky and Substack Notes have emerged as potential rivals to Twitter, but none have so far dethroned it despite its troubles.
Musk last week said Twitter has lost roughly half of its advertising revenue, leaving an opportunity for the challengers.


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TikTok

TikTok challenges Twitter with new format offering text-only posts

The TikTok logo on a smartphone. Photo: Deutsche Presse-Agentur GmbH / dpa

Meta’s Twitter rival Threads tops China’s App Store despite Great Firewall censorship

Meta launched its Twitter competitor Threads in more than 100 countries on Wednesday. Photo: dpa

Mark Zuckerberg, CEO of Facebook owner Meta, has angered Chinese state media for his criticism of the government’s censorship efforts. Photo: TNS

Musk replaces Twitter website bird logo with X designed by a fan

A screen capture of Twitter’s official page with an “X” on the profile image. Photo: Reuters

Workers remove letters from the vertical Twitter sign at the company’s headquarters in San Francisco, California on Monday. Photo: Photo: EPA-EFE

Elon Musk has ditched Twitter’s blue cartoon bird branding. Photo: AFP

Meta takes aim at Twitter with the launch of rival app Threads

The logo for Meta’s new app Threads, is seen next to Twitter’s bird log. Photo: AP

The Threads app, operated by Meta, is seen on a smartphone in Madrid, Spain on Tuesday. Photo: Bloomberg

Instagram launch of Twitter rival ‘Threads’ expected on Thursday

Silhouettes of smartphone users are seen next to a screen projection of the Instagram logo in this picture illustration.  Photo: Reuters

A Twitter app icon is seen on a mobile phone. Photo: AP 

Tech

Big Tech

The text posts on TikTok will most closely resemble similar offerings on Instagram, which earlier this month also launched a challenge to Twitter called Threads
The Chinese-owned company said the new format will expand ‘boundaries of content creation for everyone on TikTok’ and tap into ‘creativity’ seen in comments


The text posts on TikTok will most closely resemble similar offerings on Instagram, which earlier this month also launched a challenge to Twitter – which owner Elon Musk renamed X – called Threads.
