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Alibaba invests US$27 million in education start-up to expand its generative AI portfolio amid price war in China

  • Zhejiang Jingzhunxue, whose CEO is an Alibaba alumnus, received 200 million yuan from the e-commerce giant to develop an interactive AI education tool
  • Alibaba is one of China’s most prolific AI venture investors, with stakes in all four ‘new AI tigers’, namely Moonshot AI, Baichuan, Zhipu AI and MiniMax

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Alibaba has invested more than US$27 million in a Chinese AI education start-up. Photo: Bloomberg
Iris Dengin Shenzhen

Alibaba Group Holding has invested around 200 million yuan (US$27.6 million) in artificial intelligence (AI) education start-up Zhejiang Jingzhunxue, as the Chinese e-commerce giant continues to bet heavily on the AI sector.

Hangzhou-based Jingzhunxue said on Wednesday that it received backing from Alibaba to support the development and promotion of the start-up’s AI-powered education device, Bong. Alibaba owns the South China Morning Post.

Powered by Alibaba’s Qwen model and Jingzhunxue’s self-developed large language model (LLM), Bong is a personalised and interactive teaching tool for students that provides AI-generated video lessons taught by digital teachers, according to the start-up’s announcement. The product is set to be launched in June.
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“The bottleneck in personalised education fundamentally lies in constraints on the supply side,” Jingzhunxue chief executive Yang Renbin said in the statement, noting that China has a shortage of educators for its giant student population.

“AI is expected to completely resolve the challenge of achieving personalised teaching on a large scale,” said Yang, who was formerly a technology director at Alibaba.

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The investment comes as Chinese technology firms from Big Tech companies to new start-ups are scrambling to make money from generative AI technologies by applying them to various industries. Jingzhunxue, for example, focuses on the education sector.

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