Advertisement

Amazon accidentally leaked the date of Prime Day, its heavily hyped day of sales that boasts more deals than Black Friday

Amazon posted a banner to its UK website Thursday declaring that Prime Day would be held July 16

Reading Time:1 minute
Why you can trust SCMP
An employee of Amazon PrimeNow stacks shelves for customers at a distribution hub in New York. Photo: AP/Bebeto Matthews

By Hayley Peterson

Advertisement
Amazon appears to have accidentally leaked the date of Prime Day, its heavily hyped mid-summer sales event that boasts better deals than Black Friday.

The company on Thursday posted a banner to its UK website indicating that July 16 would be the date of the event, TechRadar reports.

In response to the report, an Amazon spokesman told Business Insider: “We announced last year that Prime Day would return; we don’t have additional details to share yet.”

Amazon launched Prime Day in 2015.

Advertisement
loading
Advertisement