A Rural Taobao service centre in Antao village, Shouguang in Shandong province. Photo: SCMP

China’s e-commerce giants are looking for gold in rural areas as growth in big cities slows down

  • Rural China added 3 million more internet users in the first half, taking the total number to 225 million, or 26.3 per cent of the country’s total internet population
Topic |   Alibaba

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A Rural Taobao service centre in Antao village, Shouguang in Shandong province. Photo: SCMP
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Celia Chen

Celia Chen

Celia is a tech reporter for the Post, covering companies such as Tencent, JD.com and Foxconn. She also covers start-up news and China's tech world. Prior to joining the Post, she worked for China Daily.