A screen shows the value of goods being transacted during Alibaba Group's 11.11 Singles' Day global shopping festival at the company's headquarters in Hangzhou on November 11, 2019. Photo: Reuters A screen shows the value of goods being transacted during Alibaba Group's 11.11 Singles' Day global shopping festival at the company's headquarters in Hangzhou on November 11, 2019. Photo: Reuters
A screen shows the value of goods being transacted during Alibaba Group's 11.11 Singles' Day global shopping festival at the company's headquarters in Hangzhou on November 11, 2019. Photo: Reuters

Singles' Day (11.11)

Tech /  E-Commerce

Explainer |
Singles’ Day: what you need to know about China’s largest online shopping festival

  • Singles’ Day, held on November 11 every year on Chinese e-commerce sites like Taobao and JD.com, is the world’s largest online shopping festival
  • The annual shopping spree is seen by many investors as a proxy for consumer spending in China as well as an important barometer for economic health

Topic |   Singles' Day (11.11)
Jane ZhangMinghe Hu
Jane Zhang and Minghe Hu in Beijing

Updated: 12:50pm, 29 Oct, 2020

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A screen shows the value of goods being transacted during Alibaba Group's 11.11 Singles' Day global shopping festival at the company's headquarters in Hangzhou on November 11, 2019. Photo: Reuters A screen shows the value of goods being transacted during Alibaba Group's 11.11 Singles' Day global shopping festival at the company's headquarters in Hangzhou on November 11, 2019. Photo: Reuters
A screen shows the value of goods being transacted during Alibaba Group's 11.11 Singles' Day global shopping festival at the company's headquarters in Hangzhou on November 11, 2019. Photo: Reuters
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