The Chengxin warehouse for community group buying platform Chengxin Youxuan, owned by Didi Chuxing, in Nanchang, Jiangxi province. Photo: SCMP/ Orange Wang
The Chengxin warehouse for community group buying platform Chengxin Youxuan, owned by Didi Chuxing, in Nanchang, Jiangxi province. Photo: SCMP/ Orange Wang
E-commerce

Community group buying has brought Big Tech’s disruption to China’s smaller cities but are they ready for it?

  • Community group buying is the latest big e-commerce trend to hit China, with consumers ordering fresh food via a few swipes on their mobile phone
  • Business model has shaken traditional wholesalers though and prompted regulators to warn tech companies over how industry develops

The Chengxin warehouse for community group buying platform Chengxin Youxuan, owned by Didi Chuxing, in Nanchang, Jiangxi province. Photo: SCMP/ Orange Wang
The Chengxin warehouse for community group buying platform Chengxin Youxuan, owned by Didi Chuxing, in Nanchang, Jiangxi province. Photo: SCMP/ Orange Wang
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