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Apple plans record breaking production run for next iPhone model: report

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The iPhone 6 and 6 Plus. Apple reportedly plans a record breaking production run for the next model of its hugely successful smartphone. Photo: Reuters

Apple is preparing for the largest initial production run for its next iPhones by the end of the year.

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According to the Wall Street Journal, the company is asking suppliers to manufacture 85 million to 90 million units of two new models with 4.7-inch and 4.5-inch displays.

The company had ordered 70 million to 80 million of iPhone 6 and iPhone 6 Plus last year, in its largest initial production run so far.

The new phones are also expected to feature Force Touch technology which can distinguish between a light tap and deep press, people familiar with the matter told the Journal.

The information about orders came from Apple’s suppliers, the paper added.

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Bloomberg reported last month that suppliers had started initial production of iPhone models with Force Touch, a technology already used in Apple Watch and MacBook laptop.

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