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Google seeks to extend artificial intelligence into more of its apps and digital services

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Google CEO Sundar Pichai speaks on stage during the annual Google I/O developers conference in San Jose, California, where the tech giant said it would be incorporating more of its services and apps with artificial intelligence. Photo: Reuters

Google is providing the latest peek at its digital services and gadgets, initially offering a major focus on its efforts to extend artificial intelligence features into more of its apps and services.

CEO Sundar Pichai unveiled Google Lens, a set of vision-based computing capabilities that can understand what you are looking at. It will first be available as part of Google’s voice-controlled digital assistant — which bears the straightforward name “Google Assistant” — and Photos app.

Google CEO Sundar Pichai speaks on stage during the annual Google I/O developers conference in San Jose, California, showing the number of users of its services. Photo: Reuters
Google CEO Sundar Pichai speaks on stage during the annual Google I/O developers conference in San Jose, California, showing the number of users of its services. Photo: Reuters

In the real world, that means you could, for instance, point your phone camera at a restaurant and get reviews for it.

Pinterest has a similar tool. Also called Lens, it lets people point their cameras at real-world items and find out where to buy them, or find similar things online.

Google’s I/O developers conference in San Jose, California, introduces Google Lens, which has vision-based capabilities which can understand what one is looking at. Photo: Reuters
Google’s I/O developers conference in San Jose, California, introduces Google Lens, which has vision-based capabilities which can understand what one is looking at. Photo: Reuters
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