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Alibaba to take US$486 million stake in China retail data firm

The e-commerce giant will take 38 per cent of Shiji Retail Information Technology in further push towards ‘new retail’

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Alibaba's headquarters in Hangzhou, China. The company has been strengthening its retail presence. Photo: Bloomberg
Reuters

China’s biggest e-commerce company, Alibaba Group Holding, will invest US$486 million for a stake in a domestic big-data firm focused on hotels and retail, as part of a push to deepen its offline presence.

The firm will buy a 38 per cent stake in Shiji Retail Information Technology Co via its subsidiary Alibaba Investment Ltd, Shiji’s listed parent said in a filing to the Shenzhen Stock Exchange on Thursday.

The deal is part of a “new retail” strategic cooperation, the parent company, Beijing Shiji Information Technology Co, said, referring to a shift by Alibaba and rivals to leverage big data to shake up China’s huge but stalling retail market.

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Alibaba has been strengthening its retail presence with more than US$10 billion of investments into bricks-and-mortar outlets amid rising competition in the space from rival Tencent Holdings.

Alibaba did not immediately respond to a request for comment on the announcement by Beijing Shiji Information.

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The latest deal comes after another Alibaba subsidiary, Taobao (China) Software Co, agreed to take a roughly 15 per cent stake in Beijing Shiji Information in 2014 for 2.81 billion yuan (US$446.3 million) to help bolster its online travel business.

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