Alphabet’s Sundar Pichai backs proposed EU facial recognition ban, Microsoft’s Brad Smith disagrees

While Pichai cited the possibility that the technology could be used for nefarious purposes as a reason for a moratorium, Smith said a ban was akin to using a meat cleaver instead of a scalpel to solve potential problems.

“I think it is important that governments and regulations tackle it sooner rather than later and give a framework for it,” Pichai told a conference in Brussels organised by think-tank Bruegel.

“It can be immediate but maybe there’s a waiting period before we really think about how it’s being used,” he said. “It’s up to governments to chart the course” for the use of such technology.

Smith, who is also Microsoft’s chief legal officer, however cited the benefits of facial recognition technology in some instances such as NGOs using it to find missing children.

“I’m really reluctant to say let’s stop people from using technology in a way that will reunite families when it can help them do it,” Smith said.