Start-up Pupupula’s online family portrait design app has attracted many users as families across China gather for the Lunar New Year holiday. Photo: SCMP

This new app to create and share family portraits is sweeping China ahead of the Lunar New Year

Start-up Pupupula, the online design app’s developer, has made its product free to use, reflecting a promotional strategy employed by China’s largest internet firms to engage and attract users. 

Topic |   Lunar New Year

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Start-up Pupupula’s online family portrait design app has attracted many users as families across China gather for the Lunar New Year holiday. Photo: SCMP
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