Jony Ive, chief design officer for Apple, left, and Tim Cook, chief executive officer, view a new iPhone during Apple's annual product event.Photo: Bloomberg
Apple’s long-serving British design chief Ive is leaving tech giant to form his own company, LoveFrom
- LoveFrom, Ive’s new firm, will continue to work with Apple on projects
Jony Ive, chief design officer for Apple, left, and Tim Cook, chief executive officer, view a new iPhone during Apple's annual product event.Photo: Bloomberg
