Jonathan Kos-Read in the Chinese TV series ‘Po Zai Mei Jie’, available on iQiYi. Photo: Handout
Jonathan Kos-Read in the Chinese TV series ‘Po Zai Mei Jie’, available on iQiYi. Photo: Handout

As TikTok shortens attention spans, China’s Netflix-like platforms struggle to keep viewers

  • China’s streaming platforms have accused short video apps of hurting their business by letting users post edited clips of movies and TV shows that can be watched for free
  • With hefty content costs, low subscription prices and a competitive market, the path to profitability remains unclear for China’s long form video sites, analysts say

Jonathan Kos-Read in the Chinese TV series ‘Po Zai Mei Jie’, available on iQiYi. Photo: Handout
Jonathan Kos-Read in the Chinese TV series ‘Po Zai Mei Jie’, available on iQiYi. Photo: Handout
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