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Alibaba’s Amap hits 400 million users with new AI ranking feature in local services push

As of June, Amap had 895.5 million monthly active users, making it the fourth biggest mobile app in China by that measure

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As of June this year, Amap had 895.5 million monthly active users. Photo: Handout
Xinmei Shen

Alibaba Group Holding said the destination ranking feature in its Amap mapping service has racked up 400 million users since being launched last month, as the tech giant doubles down on efforts to challenge rival delivery platform Meituan in local services.

Amap Street Stars, launched on September 10 to provide artificial intelligence-based rankings for restaurants, hotels and tourist attractions, has so far been used by 400 million users, nearly half of Amap’s monthly active users, Alibaba said on Friday. Alibaba owns the Post.

As of June this year, Amap had 895.5 million monthly active users (MAUs), making it the fourth biggest mobile app in China by MAUs, according to analytics firm QuestMobile. The top three were Tencent Holdings’ super app WeChat, with 1.1 billion MAUs, followed by ByteDance’s TikTok equivalent Douyin and Alibaba’s online marketplace Taobao.

A view of the Amap headquarters in Beijing. Photo: Shutterstock Images
A view of the Amap headquarters in Beijing. Photo: Shutterstock Images
Amap’s new ranking feature represents Alibaba’s latest salvo against Meituan, which operates the popular Dianping restaurant rating app. The two Chinese tech giants have been locked in a protracted battle in the instant shopping sector, where they have doled out a slew of discounts in a relentless war for market share.
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In response to the launch of Street Stars, Meituan announced plans to use AI models to screen consumer reviews of restaurants and merchants, as well as the launch of a “quality food delivery” service on its Dianping app.

Meituan said on Tuesday that it would distribute subsidies for more than 10,000 small to medium restaurants during China’s eight-day National Day holiday break in a campaign that aimed to “help small businesses withstand operational pressures and foster the healthy development of the industry”. A single grant was capped at 50,000 yuan, Meituan said.

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Meituan’s Hong Kong shares have lost 30 per cent since the beginning of this year, while Alibaba’s have gained 128 per cent.

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