Raya and the Last Dragon is based on Southeast Asian characters and culture. Image: Disney
Can Raya and the Last Dragon help Disney capture Southeast Asian streaming prize?
- With a potential market of 650 million viewers, Southeast Asia is a key battleground for platforms from China, the West and the region itself
- Will Disney’s first Southeast Asian princess give it an edge over Netflix, WeTV and iQIYI?
Follow your favourite topic and get notified
Raya and the Last Dragon is based on Southeast Asian characters and culture. Image: Disney
