Big fat Indian weddings: a Bollywood villain in war on wasted food
- Even as an estimated 46 million children go hungry, India’s middle classes are going the whole hog in the conspicuous consumption of food
- US$14 billion worth of food is wasted every year by a public eager to emulate the opulent weddings of the rich and famous. But there is appetite for change

Yet at the same time, in a cruel irony, starvation is rampant across the country.
Despite such chronic hunger, as the ranks of India’s wealthy swell, propelled by robust economic growth, conspicuous consumption of food has grown exponentially. From lavish banquets at big fat Indian weddings to mounds of food cooked at festivals and community gatherings to over-ordered dishes in restaurants, Indians are going the whole hog.

Experts say the biggest villains are India’s estimated 10 million weddings a year which contribute significantly to the country’s annual food waste. According to the NGO Feeding India, 10 to 20 per cent of the food served at weddings is wasted. Be that as it may, austerity is far from the minds of India’s rich, who fly in exotic raw ingredients, meats and Michelin-star chefs from abroad to treat guests to stellar spreads at their nuptials.