Ryo Chuh-yeop, CEO of Allblanc TV and a professor at a South Korean university’s ‘department of influencing’. Photo: Handout
Ryo Chuh-yeop, CEO of Allblanc TV and a professor at a South Korean university’s ‘department of influencing’. Photo: Handout

YouTube fame = K-pop + fitness, says professor at South Korea’s first ‘department of influencing’

  • Ryo Chuh-yeop scored his job as an adjunct professor at South Korea’s first ‘department of influencing’ after impressing scouts with his unlikely rise to fame
  • His fitness channel Allblanc TV began with one Facebook video; now it has 1.83m YouTube subscribers. Friends with K-pop good-looks and Tabata were key to success

Ryo Chuh-yeop, CEO of Allblanc TV and a professor at a South Korean university’s ‘department of influencing’. Photo: Handout
Ryo Chuh-yeop, CEO of Allblanc TV and a professor at a South Korean university’s ‘department of influencing’. Photo: Handout
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