Japan’s Naomi Osaka, the US Open champion, is sponsored by noodle-maker Nissin. Photo: AFP

Noodle giant Nissin in hot water for whitewashing Japanese tennis star Naomi Osaka

  • Uproar as anime ramen ad by manga artist Takeshi Konomi shows the half-Japanese, half-Haitian US Open champion with brown hair, pale skin and European features
Topic |   Racism

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Japan’s Naomi Osaka, the US Open champion, is sponsored by noodle-maker Nissin. Photo: AFP
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Crystal Tai

Crystal Tai

Crystal covers business trends and cultural criticism, with a special focus on Northeast Asia, for the Asia desk. Before joining the SCMP, she contributed to Quartz, i-D Magazine, Monocle, Wallpaper, Lonely Planet and other publications. Her broadcast commentary has been featured on BBC Radio, CGTN and other media.