Founded in 1997, HTC Corp originally made notebook computers, but entered the smartphone market, and at one point in 2011 it was the largest smartphone seller in the US, holding 24 per cent, compared to Samsung’s 21 per cent and Apple (20 per cent), but its market share has subsequently fallen sharply.

HTC hopes to bring some cheer back to the company with a new smartphone to be launched later this month. Photo: AFP

HTC expects revenue to shrink further

HTC has forecast its sixth consecutive decline in quarterly sales as the Taiwanese smartphone maker faces a loss of market share to mainland rivals.

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