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Gemma Williams
Gemma Williams
SCMP contributor
Gemma A. Williams is an Irish writer, curator and consultant based in London. Her book Fashion China, published by Thames & Hudson, launched at Shanghai Fashion Week in 2015. She has worked for the Business of Fashion, Vogue Business and Jing Daily covering the China market and Chinese designers.

Chengdu-born designer Sensen Lii talks to the Post about his out-of-the-box aesthetics that have piqued the interest of celebrities including Rihanna, Doja Cat and Madonna.

Ian Hylton’s namesake luxury menswear line is dripping with Chinese references, from material to cut – and is made in China. He talks to the Post about his love of Chinese culture and how he channels it.

American fashion blogger Diane Pernet has run A Shaded View On Fashion Film for 15 years. The Chinese fashion film winner at the 2023 ASVOFF festival is about immigrant garment workers in the West.

In just five years, Ming Ma has become a designer to know in China’s competitive, unforgiving fashion landscape, creating universal womenswear that customers of all ages and identities can enjoy.

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A regular at Paris Fashion Week for 15 years and loved by Michelle Yeoh, Taiwanese label Shiatzy Chen has been at the forefront of Chinese design since its founding in 1978.

Is Paris the next stop for China’s most exciting fashion designers? Entrepreneur and investor Wendy Yu is betting on it, co-hosting an event at the start of Paris Fashion Week to toast rising Chinese designers.

The founder of alternative Asian music label Eastern Margins, which commissioned a photo shoot alongside Asian brands Lu’u Dan and Ala Tianan, says the ‘East-West narrative is just outdated’.

Chinese fashion brand 8on8 is trending with China’s young people with its colourful, playful, vintage-looking contemporary sportswear that has unisex appeal.

Ruohan Nie, Caroline Hu and Rui took the opportunity to make a mark on Paris Fashion Week amid more muted showings from fashion houses, putting the light on women Chinese designers.

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