A systematic approach to the workforce within the contact centre can transform the centre to a powerful engine for customer interaction. Photo: SCMP Pictures

How call centres open doors to positive customer experience

Companies should provide proper training to contact-centre employees as role of ‘human touch’ becomes ever more important in digital era

Topic |   Management

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A systematic approach to the workforce within the contact centre can transform the centre to a powerful engine for customer interaction. Photo: SCMP Pictures
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