Amazon Echo is a hands-free speaker you control with your voice. Echo connects to the Alexa Voice Service to play music and provide information. Photo: Amazon/TNS
Let’s not become slaves to algorithms
Design a marketing strategy that wins over the algorithm – that sits between the brand and your customer – so that your product stands out
Amazon Echo is a hands-free speaker you control with your voice. Echo connects to the Alexa Voice Service to play music and provide information. Photo: Amazon/TNS