Chinese animation The King of Football, released in August, grossed only 1.8 million yuan (US$257,000) at the domestic box office.

Why Chinese animated films do so badly in China compared to Western ones

The embarrassingly small box office gross of The King of Football highlights major issues in China’s home-grown animation industry, including a lack of talent, funding difficulties and undiscerning audiences

Topic |   Chinese language cinema

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Chinese animation The King of Football, released in August, grossed only 1.8 million yuan (US$257,000) at the domestic box office.
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