In the pink: where to join the campaign against breast cancer
Pink ribbons and bracelets will be out in force this month as Hong Kong joins the global campaign to fight breast cancer. Here are some of the pink-themed events happening in the city. For the fifth consecutive year The Peninsula in Tsim Sha Tsui (above) is staging , a group-wide campaign to help raise awareness and funds through pink-themed promotions. People can support by buying a Peninsula in Pink pin (HK$40); all donations go to the Hong Kong Breast Cancer Foundation. During October, Peninsula hotels will be serving a "pink" tea set comprising pink cakes and goodies, while The Peninsula Spa has signature Pretty in Pink treatments. Conrad Macao has also jumped on the pink bandwagon, collaborating with jewellery designer Butani as part of its 2014 campaign. Until the end of October, the hotel will offer guests a series of "plush, pink experiences" in support of the Hong Kong Cancer Fund's Pink Revolution. The Hong Kong Breast Cancer Foundation and Radio Television Hong Kong are launching , a radio programme that aims to educate the public on breast health and breast cancer in Hong Kong. The programme starts on October 16 on RTHK's Digital 31 channel, from 8.30pm-9pm. It will be broadcast every Thursday.
October 24 is when workers can liven up the office by wearing pink - go top-to-toe, or just add a splash of colour with your tie or socks. Companies are encouraged to host a pink party or pink-themed event to help promote Pink Revolution among colleagues or classmates. Every Dress Pink Day participant is encouraged to donate HK$100 or more to pay for a Pink Recovery Pack. This will be delivered to the bedside of a breast cancer patient who has recently undergone surgery. All funds raised on the day will go towards these packs, which contain vital information, provisions and aids to ease women's anxiety and discomfort. For details, contact Wendy Yeung on 3667 6383, or Zoe Lam on 3667 6384.
The Hong Kong Breast Cancer Foundation's annual fundraising event will also be held throughout the month. Alice Ho (registered social worker and cancer foundation council member) will be introducing three relaxation techniques for improving the quality of sleep: progressive muscle relaxation, autogenic training relaxation, and mental imagery relaxation. October 18, 3pm-5pm, tel: 2525 6033. Learn how to manage different emotions encountered during the fight against cancer through discussion and consultation with counselling psychologist Rhoda Yuen. October 22, 3.15pm-5.15pm, tel: 2525 6033If you want to shop for a good cause then 25 per cent of sales from Ralph Lauren's Pink Pony products and 50 per cent of sales from the Pink Pony Soft Ricky Bag in Hong Kong and Macau will go to the Hong Kong Cancer Fund.