Supporters of the “ugly food” movement are asking consumers to consider more than just shine and shape when buying fruit and vegetables. Photo: James Wendlinger

Why we should eat ‘ugly’ food – it helps reduce shocking global food waste, and the fruit and vegetables taste just the same

  • Vast quantities of fruit and vegetables never reach our grocery shelves because their appearance is not perfect – they are thrown away, and farmers earn nothing
  • A growing movement is encouraging people to get a taste for ‘ugly’ food and help save the planet in the process
Topic |   Food and Drinks
Supporters of the “ugly food” movement are asking consumers to consider more than just shine and shape when buying fruit and vegetables. Photo: James Wendlinger
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