Fall prevention: Facebook, WhatsApp workout videos for Singapore elderly boost their confidence and improve their health
- Daily strength, balance and flexibility exercise videos produced by university students offer a fresh and interactive angle on preventing falls among elderly
- The digital aspect of the campaign makes it easy for elderly Singaporeans to share information with their friends and remind one another to follow the videos

When it comes to his health, retiree Tang Chong Meng says it pays for him to be digitally savvy. The 72-year-old is one of 760-plus elderly Singaporeans who use the digital platforms WhatsApp and Facebook every day to access workout videos specially produced for 60- to 75-year-olds.
The video tutorials focus on strength, balance and flexibility (SBF) exercises, which become increasingly important as we age. “Since starting SBF exercises three months ago, I feel more confident and healthier,” Tang shares. “I used to experience knee pain when taking the stairs, but I don’t have that problem any more.”
The video tutorials – along with other health-related resources for the elderly – are part of “Ready, Steady, Go”, a non-profit health communication campaign that provides a fresh and interactive angle on fall prevention.

The team was inspired to start the campaign after the great aunt of one of its members fell in a washroom. The 80-year-old woman was treated in hospital, but succumbed to her head injury two weeks later.