Two beers from Alamat Craft Brew, an independent backyard brewery where beers and labels pay tribute to mythological creatures of the Philippines. On the left is an IPA named “Mambabarang” after a witch that performs malignant sorcery. Beside it is “Sitan”, named after the guardian and keeper of souls in hell. Photo: AJ Bolando

Witchcraft in the Philippines: as millennials fall under the spell, businesses are catching on

  • The rise of liberal millennials in the Philippines has brought witchcraft and the mystical forces of nature from the fringes into the mainstream
  • Businesses are joining in, with themed restaurants, occult bars, and beers celebrating the country’s mythological creatures
Topic |   The Philippines

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Two beers from Alamat Craft Brew, an independent backyard brewery where beers and labels pay tribute to mythological creatures of the Philippines. On the left is an IPA named “Mambabarang” after a witch that performs malignant sorcery. Beside it is “Sitan”, named after the guardian and keeper of souls in hell. Photo: AJ Bolando
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