Soho House to open its first Southeast Asian club in Bangkok, Thailand

The private members club for creative people was founded in London in 1995, and has 38 ‘houses’ around the world, including Hong Kong since 2019

Another, in the Sukhumvit area of Bangkok, opens in December, fulfilling founder and CEO Nick Jones’ long-held wish to extend into Southeast Asia

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Private members club Soho House is opening its first premises in Southeast Asia in Bangkok, Thailand. Above: an artist’s impression of the pool garden at the club. Image: Soho House Bangkok

Published: 6:15pm, 9 Sep 2022

Private members club Soho House has announced that it will open the brand’s first Southeast Asian outpost, Soho House Bangkok, in December.

Geared towards people in the creative industries – such as art, design, film and music – Soho House was founded in London in 1995 by CEO Nick Jones with the mission of “creating a comfortable home from home for its members”.

Since then the brand has expanded, and now has 38 “houses” around the world. Hong Kong’s Soho House opened its doors in Sheung Wan in 2019.

Soho House Bangkok, in the central Sukhumvit neighbourhood of the Thai capital, will occupy the colonial-style former Eugenia Hotel building. The club will have restaurant and bar areas, event space and a pool terrace, which is a hallmark of the brand globally.

An artist’s impression of the event space at Soho House Bangkok. Image: Soho House Bangkok

An artist’s impression of the reception area at Soho House Bangkok. Image: Soho House Bangkok

Its 12-metre pool will be surrounded by a garden and connect its Garden and Lounge bars. A House Kitchen will be on the first floor, along with private dining rooms that will also serve as event spaces.