Actors Ji-soo, from left, Seo Yea-ji, and Cho Byeong-kyu lost upcoming projects or advertising deals after facing scandals. Photo: Keyeast Entertainment, tvN and HB Entertainment
Actors Ji-soo, from left, Seo Yea-ji, and Cho Byeong-kyu lost upcoming projects or advertising deals after facing scandals. Photo: Keyeast Entertainment, tvN and HB Entertainment

Why is Korea so quick to cancel its stars? Seo Ye-ji was quickly dropped from advertisements and K-drama Island after scandals – but Hollywood stars often survive far greater backlash

  • Jisoo left River Where the Moon Rises due to bullying accusations and K-pop idol TVXQ’s U-Know Yunho was slammed for violating Covid-19 social distancing rules
  • Local pop culture critics explain that Korean social values, and the rise of reality TV shows and social media, lead to close scrutiny from fans

Actors Ji-soo, from left, Seo Yea-ji, and Cho Byeong-kyu lost upcoming projects or advertising deals after facing scandals. Photo: Keyeast Entertainment, tvN and HB Entertainment
Actors Ji-soo, from left, Seo Yea-ji, and Cho Byeong-kyu lost upcoming projects or advertising deals after facing scandals. Photo: Keyeast Entertainment, tvN and HB Entertainment
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